
Senior Director, Global Strategic Marketing – Commercialization
Olympus Corporation of the Americas
full-time
Posted on:
Location Type: Hybrid
Location: Westborough • Massachusetts • United States
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Salary
💰 $186,949 - $280,424 per year
Job Level
About the role
- Maintain a comprehensive understanding of customer needs, market trends, competitive landscape, technology trends, identification and assessment of significant growth opportunities.
- Develop key strategies for global markets looking beyond the existing product portfolio.
- Support the Business Segment Leader to create the vision and mission and layout the overall Global Portfolio Strategy and Strategic 5-year plan to successfully achieve targets.
- Identify and execute market research activities to drive business portfolio decisions.
- Analyze market data in order to develop insights, identify trends, and establish a roadmap of actions to capitalize on identified opportunities.
- Prepare business case including technology assessment, target market assessment, financial modelling and related due diligence.
- Provide input on new product development, market/business intelligence and related stakeholder functions, providing voice-of-the-customer and expertise to drive decision making.
- Engage with Olympus R&D, Operations, and Manufacturing to coordinate global product road maps ensuring strategic fit, alignment and prioritization.
- Work with Medical Affairs and program teams, prioritize and lead market development and evidence generation efforts, including clinical and health economic studies.
- Work with Business Development, identify potential areas and companies for strategic partnership, distribution, or M&A activity.
- Work with the Global Marketing team in an effort to develop and effectively execute the strategy and prioritization for life cycle management and sustaining activities.
- Through extensive external research, lead the development of early stage business cases and project proposals as well as setting the direction for the Global Product Marketing team and R&D Discovery teams to ensure resource allocation is coordinated with business growth opportunities that aligned with the strategy.
- Work closely with the Global BI/MI team to ensure that the right market data and competitive landscape assessments are available for the segment specifically and that there is a plan to fill gaps for key areas of focus (product segments) in all key regions of existing business and planned expansion.
Requirements
- Bachelor's Degree in relevant field.
- Minimum of 10 years of experience in senior management levels in FDA regulated health care or medical device industries or in health care related consultancy.
- Experience in the medical devices market.
- Ability to travel domestically and internationally.
- Advanced degree/MBA is preferred.
- Experience in strategy management consulting or similar, highly preferred.
- Extensive experience in establishing and managing annual and long-term commercial business plans as a key leader with a strong preference in healthcare.
- Creative thinker and strategic planner with a profound commercial acumen related to the sales and marketing of medical devices.
- Good negotiating, problem solving and project management skills.
- Excellent written and oral communication and presentation skills.
- Adept at delivering appropriate messages to employees at all levels of the organization as well as to the senior management of healthcare facilities from physicians to administration.
- Skilled at customer relationship building and maintenance.
- Skilled at managing through influence.
Benefits
- Competitive salaries, annual bonus and 401(k)* with company match
- Comprehensive medical, dental, vision coverage effective on start date
- 24/7 Employee Assistance Program
- Free live and on-demand Wellbeing Programs
- Generous Paid Vacation and Sick Time
- Paid Parental Leave and Adoption Assistance*
- 12 Paid Holidays
- On-Site Child Daycare, Café, Fitness Center**
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market researchfinancial modelingproduct developmentbusiness case preparationstrategic planningcommercial business planshealth economic studiesproject managementdata analysiscompetitive landscape assessment
Soft Skills
creative thinkingstrategic planningnegotiatingproblem solvingcommunicationpresentationcustomer relationship managementinfluence managementleadershipcollaboration
Certifications
Bachelor's DegreeMBA