
Brand Manager
OLX Group
full-time
Posted on:
Location Type: Hybrid
Location: Tashkent • Uzbekistan
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About the role
- Develop and implement annual plans, strategies, and programs to drive category growth, taking full responsibility for all communication with agencies, key stakeholders, and partners.
- Act as the ultimate brand gatekeeper and ensure consistency across product, marketing, sponsorships, PR, influencers, and offline touch points
- Create proactive business action plans in response to market dynamics, collaborating closely with all cross-functional teams, commercial functions, and category leaders.
- Lead the ideation, development, and execution of of high-impact brand campaigns across all channels that resonate with customers.
- You will initiate and leverage marketing research according to market needs.
- You will work with internal analytics teams to evaluate the effectiveness of marketing activities.
- You will drive continuous improvement by adopting an experimental approach to uncover new opportunities, optimize campaign performance, and grow lifetime customer value
Requirements
- 3+ years in similar roles to brand management and product marketing, preferably in e-commerce, retail, IT, Telecom, and FMCG.
- Strong experience in driving impactful creative campaigns, developing excellent creatives, and aesthetic acumen.
- Deep understanding of global and local market trends, efficient marketing mix, and strategic best practices.
- You are accustomed to working in the matrix-or other complex environments and are able to cope with a good degree of ambiguity
- Project management–the ability to manage multiple projects in a fast-moving and ever-changing environment with maturity and foresight to cope with input and changes.
- A KPI and results-oriented person, capable of driving both strategic direction and tactical optimization.
- Collaborative and honest–work with integrity as a valuable member of the virtual European team, sharing best practices and building on others' work to drive synergy, agility and pace of change across the sector.
Benefits
- The opportunity to work for the top online brand, a place that takes the best out of being a global company, and brings a nice local flavor.
- Beautifully designed office. However, a remote model for our employees is also implemented.
- Continuous investment in your development, the chance to connect for advice and inspiration with other professionals from all over the world;
- Complex compensation package (annual performance-based bonus, medical insurance, flexible benefits compensation, and more);
- Friendly, curious, and driven colleagues who get stuff done and consider that enjoying the ride is far more important than rules and hierarchies.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
brand managementproduct marketingmarketing researchcampaign developmentcreative developmentproject managementKPI optimizationstrategic planningmarket analysiscustomer value growth
Soft Skills
collaborationintegrityadaptabilitycreativitycommunicationleadershipproblem-solvingstrategic thinkingtime managementteamwork