Olly Olly

Digital Marketing

• Assist in creating and monitoring Google Retargeting campaigns based on specifications from senior team members.
• Help optimize existing retargeting strategies to improve campaign performance.
• Conduct PPC research tasks as assigned, gathering data and insights to support campaign planning and decision-making.
• Generate monthly reports for PPC and LSA campaigns, collecting data and preparing initial drafts for review.
• Perform quality assurance checks on PPC campaign landing pages to ensure they meet design and functionality standards.
• Collaborate with team members to identify inefficiencies in current processes.
• Assist in managing the ticket queue to ensure tasks are completed timely and accurately.

Digital Marketing Intern – PPC, Paid Media

Onboarding Specialist

• Coordinate multiple website building projects for clients
• Conduct intake calls to understand branding, marketing goals, and unique value propositions
• Maintain detailed project documentation in internal systems (notes, status reports, feedback, and approvals)
• Assign tasks across departments (SEO, Copywriting, Graphic Design, Development)
• Review websites independently and with clients before launching
• Ensure smooth transitions by scheduling go-lives and introducing clients to Account Managers
• Maintain regular client communication via phone and email to ensure timely delivery and manage expectations
• Provide best-in-class customer service and gather feedback to improve client experience and satisfaction

Client Onboarding Specialist

SEO Marketing

• Solve ranking mysteries: Diagnose why clients plateau or decline even when fundamentals appear correct identifying subtle technical, competitive, or content-driven causes.
• Architect custom SEO strategies: Build roadmaps for situations where generic playbooks fail: highly competitive markets, content gaps, technical constraints, ranking volatility, or algorithm shifts.
• Perform forensic competitor analysis: Reverse-engineer competitor advantages by identifying what’s actually driving their success, not just what tools claim.
• Drive retention through results: Identify why Strategic/Elite accounts underperform and create fix-it plans that help retain clients and prove ROI.
• Validate strategic accuracy: QA completed SEO tasks for strategic intent, not just completion to ensure execution aligns with your diagnosis and strategy.
• Translate complexity into clarity: Break down technical SEO issues for non-technical account managers and clients in simple, confidence building language.
• Advance our AI systems: Document problem solving patterns and solutions that help train our internal automation and recommendation engines.
• Serve as an expert resource: Support implementation teams when they encounter edge cases, unclear ranking signals, or unusual site challenges. Your thinking will directly determine whether high-value clients stay, grow, or churn. You won’t just optimize websites, you’ll solve business problems through structural SEO strategy.

SEO Specialist

Performance Marketing

• Manage, optimize, and scale PPC campaigns across Google Ads, Bing Ads, and social media platforms.
• Monitor key metrics like CPL and ROI, implementing strategies to boost performance.
• Oversee Search, Display, PMAX and Retargeting campaigns for all clients in your book of business focusing on lead gen.
• Communicate regularly with Account Management to discuss campaign performance, insights, and recommendations.
• Prepare monthly detailed performance reports and provide actionable insights.
• Work with the Senior PPC Specialist and marketing teams (SEO, content, design) to integrate campaigns.
• Execute cohesive strategies across multiple channels.
• Guide Jr. PPC Specialists, sharing best practices and fostering growth.
• Collaborate with senior team members to maintain consistency in PPC strategies.
• Stay updated on industry trends, platform changes, and emerging technologies.

Digital Marketing Intern – PPC, Paid Media

Client Onboarding Specialist

SEO Specialist

Google Ads Specialist