Senior Marketing Manager, Russian Speaking
OKX
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇰🇿 Kazakhstan
Visit company websiteJob Level
Senior
Tech Stack
Web3
About the role
- Campaign Management: plan, execute, and optimize integrated regional campaigns and listings activations to drive user growth, engagement, and revenue across OKX products.
- Web3 Activations: lead regional Web3 initiatives, including NFT, DeFi, and on-chain campaigns to increase community participation and enhance OKX’s Web3 presence.
- Partnerships & Media Collaboration: identify and engage media partners, KOLs, and communities to amplify campaigns and product launches.
- Global Campaign Amplification: adapt and localize global OKX offers, sponsorships, and brand campaigns to maximize regional impact and awareness.
- Lifecycle Marketing: optimize user journeys from acquisition to retention through A/B testing, targeted communication, and referral growth strategies.
- Analytics & Reporting: track campaign performance, identify trends, and provide data-driven insights for continuous improvement.
- Event Support: assist in planning and executing regional events and educational activations that boost visibility and conversion.
- Cross-Functional Collaboration: coordinate with global and local teams to ensure timely delivery and alignment with OKX brand and product priorities.
Requirements
- Bachelor’s degree in Marketing or related field; 3–5 years of experience in digital or growth marketing (crypto or fintech preferred).
- Proven experience managing regional campaigns and listings-related promotions.
- Strong understanding of Crypto and Web3 trends, blockchain, and crypto ecosystems.
- Data-driven mindset with strong analytical and communication skills.
- Proficiency with analytics and marketing tools (Google Analytics, project management platforms, etc.).
- Fluent in English and Russian.
- Organized, proactive, and adaptable in a fast-paced environment.
Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- More that we love to tell you along the process!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign managementlifecycle marketingA/B testingdata analysisuser acquisitionuser retentioncommunity engagementWeb3 initiativesNFTDeFi
Soft skills
analytical skillscommunication skillsorganizational skillsproactiveadaptabilitycollaborationleadershipcreativitystrategic thinkingproblem-solving
Certifications
Bachelor’s degree in Marketingdigital marketing certificationgrowth marketing certification