DSP Partnership Manager

ODK Media, Inc

DSP Partnership Manager at ODK Media, leading demand-side partnerships and go-to-market strategies in the North American programmatic ecosystem.

Posted 4/29/2026full-timeIrvine • California • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $150,000 per yearWebsite

Tech Stack

Tools & technologies

PMP

About the role

Key responsibilities & impact

Lead ODK Media's go-to-market strategy for demand-side partnerships across major North American DSPs, trading desks, and agency programmatic platforms.
Own and execute the GTM strategy for DSP and agency platform partnerships — from initial outreach through deal activation and long-term revenue growth
Identify, pitch, and negotiate strategic demand partnerships that unlock new revenue streams across CTV, streaming, and hotel TV inventory
Build and maintain trusted relationships with programmatic buyers, DSP account teams, and agency trading desks across North America
Design and package deal structures across Open Auction, PMP, and Programmatic Guaranteed that align ODK Media's premium inventory with advertiser demand
Develop compelling inventory narratives that leverage ODK Media's Asian content leadership, community reach, and hotel TV network as differentiated value propositions
Navigate contracts, partnership terms, and data agreements with sound legal and commercial literacy
Build and manage a partnership pipeline with clear accountability — tracking deal status, revenue contribution, and strategic impact
Represent ODK Media at industry events and cultivate relationships within the broader ad tech and programmatic community
Manage and optimize SSP connections — configuring demand partner integrations, floor price strategies, and auction settings
Diagnose and resolve performance issues across fill rate, CPM, bid density, and latency in collaboration with engineering and ad ops teams
Oversee ad server configuration and SSAI integrations relevant to CTV and hotel TV ad delivery
Optimize ad request signals — identity, contextual, and device-level data — to maximize bid competition from demand partners
Serve as the technical bridge between demand partners and internal engineering teams on integration and onboarding requirements
Shape ODK Media's positioning as a credible premium CTV and hotel TV supply partner in the North American programmatic ecosystem
Collaborate with product and content teams to develop ad products and deal packages aligned with ODK Media's unique audience and cultural context
Identify whitespace in the market where ODK Media's Asian community reach and hotel TV network represent differentiated value for advertisers
Contribute to the long-term vision of building a competitive full-stack ad platform — from supply to demand

Requirements

What you’ll need

5+ years experience in programmatic advertising — DSP, SSP, or publisher-side
Proven track record closing and growing demand-side partnerships
Strong grasp of auction mechanics, ad serving, SSP/DSP dynamics, and programmatic transaction flows
Comfortable with deal terms, data agreements, and contract negotiation
Experience with CTV monetization, FAST channels, or hotel TV environments — a strong plus
Established relationships with North American DSPs, agencies, or trading desks
Hands-on experience with header bidding, Prebid, or server-side auction setups
Ability to engage directly with engineers on technical integration and infrastructure requirements
Strong communication skills — able to build trust with external partners and internal stakeholders alike
Highly proactive mindset — someone who identifies opportunities and drives them to close without waiting to be directed.

Benefits

Comp & perks

Competitive base salary and uncapped commission structure
Unlimited paid time off
Health, vision, dental, and life insurance covered for employees and partial coverage for eligible dependents
Paid sick days and holidays
401(k) retirement savings plan
Catered lunch provided on all on-site days, featuring a rotating menu of local cuisines, plus a kitchen stocked with drinks and snacks.
Free access to various streaming media applications
Corporate parties, team bonding events, and much more!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

programmatic advertisingDSPSSPauction mechanicsad servingheader biddingPrebidserver-side auction setupsCTV monetizationdata agreements

Soft Skills

communication skillsrelationship buildingnegotiationproactive mindsettrust buildingcollaborationaccountabilityproblem-solvingstrategic thinkingmarket analysis