Head of Marketing – Growth

Odin

Head of Marketing & Growth responsible for creating a scalable system for customer acquisition at Odin. Leading all marketing efforts including brand, inbound generation, and community engagement.

Posted 7/19/2026full-timeLondon • 🇬🇧 United KingdomLead💰 £135,000 - £150,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing inbound marketing pipelines, utilizing AI for performance enhancement, and driving conversion strategies that directly impact revenue. Capable of operating independently and making data-driven decisions to optimize marketing efforts.

Highest-signal resume keywords

Inbound Marketing OwnershipPerformance AnalysisAI UtilizationPipeline ConversionCommercial Mindset

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Soft Skills

Systems ThinkingAction-Oriented Decision MakingGood JudgementOutcome Orientation

Industry Keywords

Demand GenerationAttributionSQL ConversionAudience DevelopmentGrowth Marketing

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Take full ownership of inbound pipeline and are accountable for generating and converting demand through your work
Distribution & conversion to SQL sits with you end-to-end
You decide where to focus based on what materially moves pipeline
You can write, build and ship when needed
You set up and own tracking, attribution and performance analysis
Use AI to increase speed, quality and effectiveness
You own areas of marketing beyond the inbound engine
Work closely with sales on the ICP
Expand the role through results

Requirements

What you’ll need

First marketing or growth hire, or founder of something where finding an audience was the hard part
Experienced in operating without a playbook
Strong orientation towards outcomes over activity
Good judgement on where time should be spent
Comfortable getting close to the work when needed
A systems thinker
Moves quickly and is comfortable being wrong
Commercially minded, with a clear understanding of how work connects to pipeline, conversion and revenue
Action-oriented, able to make decisions without constant validation
Has used AI in a way that has had a real impact on output or performance

Benefits

Comp & perks

Private health insurance (Vitality)
Paid sick leave including support for pregnancy loss and fertility treatments
Access to Spill for mental health support
Annual budget for health, therapy or fitness
Enhanced maternity, adoption, paternity and partner leave
4% employer contribution with salary sacrifice options
25 days annual leave, 2 wellness days and flexible bank holidays (33 days total)
Up to 6 weeks per year working from anywhere globally
An additional day of leave