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Marketing Manager, Digital
Octal Technical SolutionsDigital Marketing Manager developing and executing digital marketing strategies across multiple platforms. Leading a team of specialists to drive engagement and conversions for a diverse client base.
About the role
Key responsibilities & impact- The Digital Marketing Manager will be responsible for developing and executing comprehensive digital strategies across SEO, Paid Media, CRO, content marketing, social media, and copywriting.
- Drive traffic, engagement, and conversions for a diverse client base.
- Oversee a team of digital specialists, ensuring the successful planning, implementation, and optimization of campaigns.
- Foster strong client relationships.
- Leverage multiple digital channels, while leveraging AI-powered tools to optimize efficiency, innovation, and overall marketing impact.
- Deliver measurable results while staying ahead of evolving industry trends.
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 5+ years of experience in digital marketing, with hands-on expertise in both paid and organic channels.
- Proven experience in paid media, copywriting, and social media campaign management
- Strong content creation, writing, editing, and storytelling skills across platforms
- Proficiency in digital tools and analytics (Google Analytics, SEMrush, Ahrefs, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads)
- Experience with paid advertising platforms (Google Ads, Facebook Ads, LinkedIn Ads)
- Strong analytical, problem-solving, and data-driven decision-making skills
- Excellent project management, organizational, and communication abilities
- Leadership skills with experience managing and motivating teams
- Strategic thinking with adaptability in a fast-paced environment
- Relevant certifications in digital marketing and advertising platforms
- Attention to detail and ability to manage multiple priorities effectively
Benefits
Comp & perks- Paid Sick Leave and Vacation Leave
- Paid Bereavement
- Maternity & Paternity Leave
- Single Parent Leave
- Medical / Health Insurance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOPaid MediaCROcontent marketingcopywritingdigital marketinganalyticscontent creationdata-driven decision-makingproject management
Soft Skills
analytical skillsproblem-solvingorganizational skillscommunication abilitiesleadership skillsstrategic thinkingadaptabilityattention to detailrelationship buildingstorytelling
Certifications
digital marketing certificationsadvertising platform certifications