Senior Director, Enterprise Measurement

Nutrafol

Senior Director of Enterprise Measurement at Nutrafol overseeing performance measurement across the organization. Leading a team to establish metrics and frameworks for business decision making.

Posted 5/1/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $190,000 - $210,000 per yearWebsite

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Define and maintain north star metrics and KPI hierarchies across the business
Establish standardized measurement frameworks for key initiatives (growth, retention, product, channels)
Partner with leadership to translate business goals into clear success metrics, guardrails, and OKR alignment
Require that all major initiatives are defined by clear success metrics, KPI structures, and measurement plans prior to execution
Establish and enforce enterprise metric governance, including ownership, definitions, and change management
Define clear accountability for metric integrity across teams and systems
Serve as the central authority for metric definitions and measurement standards across the organization
Ensure consistent application of metric definitions across reporting, planning, and decision-making
Design measurement outputs for decisions, not just visibility
Build KPI trees and diagnostic frameworks that enable root-cause analysis and action
Translate performance into clear narratives, tradeoffs, and recommendations for leadership
Reduce reliance on custom analysis through reusable frameworks and standardized logic
Partner closely with Data Engineering leadership to align measurement frameworks with underlying data architecture and platform capabilities
Ensure measurement frameworks are embedded into core data models and systems
Shift the organization away from dashboard-centric reporting toward faster, more dynamic insight delivery
Partner on the adoption of modern technologies (AI, automation, self-serve interfaces) to improve speed and accessibility of insights
Ensure measurement use cases are clearly defined and prioritized to inform technology investments
Introduce self-serve measurement experiences that minimize reliance on analyst-driven workflows

Requirements

What you’ll need

10–15+ years of experience in analytics, measurement, or data strategy roles, with a progression into senior leadership
Background in eCommerce is required; D2C, subscription, or multi-channel business experience (eCommerce, Amazon, retail, B2B) is preferred
Experience across modern analytics ecosystems, including BI tools (e.g., Tableau, Looker, Power BI), marketing and product analytics platforms (e.g., CDPs, attribution, experimentation), and emerging capabilities (automation, self-serve, AI), with a focus on moving beyond dashboard-centric reporting
6+ years of people management experience, including hiring, coaching, and succession planning
Strategic and systems-oriented, able to connect business goals to measurement design
Proven experience establishing measurement frameworks and governance in environments lacking standardization
Demonstrated ability to drive adoption and enforce standards across cross-functional stakeholders
Experienced in analytics, measurement, or data strategy in a high-growth environment
Strong executive communicator who simplifies complexity into clear action
Proven ability to influence senior stakeholders and drive alignment
Skilled in KPI design, experimentation, and performance diagnostics
Experience introducing modern analytics capabilities that improve speed and accessibility of insights
Comfortable building structure in ambiguous environments
Marketing measurement expertise (attribution, incrementality, CAC/LTV) preferred
Experience supporting AOP, OKRs, and long-range planning preferred

Benefits

Comp & perks

Fully remote work experience
Comprehensive medical, dental, and vision package, including FSA program
401K with employer match
Quarterly Bonus Program
Flexible PTO
Two company-wide wellness breaks every day
Free lunch on us every Tuesday and Thursday via Seamless/Grubhub
Monthly wellness stipend
Monthly internet stipend
Monthly cell phone stipend
Annual learning & development stipend
Free meditation app membership (Headspace)
Free Nutrafol subscription
Pet insurance discounts and benefits

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

analyticsmeasurement frameworksKPI designperformance diagnosticsdata strategygovernanceautomationself-serve interfaceseCommercemarketing measurement

Soft Skills

strategic thinkingsystems-orientedexecutive communicationinfluencingcross-functional collaborationcoachingsuccession planningsimplifying complexitybuilding structure in ambiguitydriving alignment