
Campaign Communications Director
NRG Consulting Group
full-time
Posted on:
Location Type: Remote
Location: District of Columbia • Maryland • United States
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Salary
💰 $115,000 - $140,000 per year
Job Level
About the role
- Co-develop and maintain a shared national narrative framework to anchor all external-facing communications.
- Ensure consistent messaging across state and national partners about universal child care and the Vision Bill.
- Socialize narrative frameworks with key national tables and care movement partners.
- Send daily/weekly news clips to internal staff team and key partners as needed.
- Co-produce a weekly communications report with narrative toplines and media guidance for Network partners.
- Create earned media moments around national days of action and congressional scorecard releases that elevate parent and provider leadership.
- Partner with states to connect federal strategy to local storytelling and organizing.
- Create opportunities for local organizing and state organizations to be featured in national media.
- Develop political communications toolkits and provide training to state partners on safe and strategic 501(c)4 messaging (e.g., voter guides, scorecards, accountability narratives).
- Coordinate earned media and digital strategies to elevate child care as a defining political issue in the 2026 cycle.
- Collaborate with states on communications plans for key moments (recess actions, accountability launches, scorecard releases).
- Ensure all political messaging reinforces the national narrative framework and broader federal campaign while also aligning with long-term movement messaging and overall vision.
- Lead media and message trainings for state partners and spokespeople.
- Coach campaign spokespeople on effective messaging and media engagement.
- Provide narrative and messaging support to political strategy and campaign work.
- Clarify and maintain political communications protocols and compliance guidance to ensure alignment with legal requirements and national strategy.
- Develop candidate and issue-area campaign materials including talking points, social media content, literature, ads, voter contact scripts and candidate toolkits.
- Run targeted digital campaigns.
- Utilize EveryAction and other organizing platforms to develop user-friendly actions that build audiences and engagement.
- Implement online to offline organizing strategies.
- Provide communications support for lobbying efforts, including one-pagers, story packets, values-based talking points, and district-level data visuals.
- Participate in Lobby Team meetings to coordinate closely with legislative strategy and bring asks, information, and updates to Communications & Narrative Work Group meetings.
- Lead communications strategy to socialize the Vision Bill through toolkits, explainer content, sample op-eds, and coordinated earned media.
- Launch and manage a movement-wide, vision-focused storytelling campaign that centers families and providers.
- Support development of joint messaging frameworks and narrative alignment tools to position child care within broader justice and economic policy fights.
- Strengthen relationships with allied movements and national partners to support coordinated communications strategies.
- Maintain rapid coordination channels with Network partners to respond to federal threats and opportunities.
- Develop rapid response tools (talking points, social templates, press guidance) to support state and federal mobilization during key moments.
- Support with overall Network communications as needed.
Requirements
- Commitment to Child Care for Every Family Network’s mission and values.
- Commitment to personal anti-racism work.
- Experience working in racially and culturally diverse environments with people of all abilities and backgrounds.
- Experience working to create and fully implement strategies and campaigns in a fast-paced environment.
- 5+ years of experience in campaign communications, narrative strategy, earned media, and/or political communications.
- Demonstrated success developing messaging frameworks and leading communications strategies for campaigns or movements.
- Experience supporting legislative, electoral, or advocacy campaigns.
- Strong understanding of 501(c)4 communications compliance and political messaging boundaries.
- Demonstrated experience collaborating with partner organizations and cross-movement coalitions.
- Experience building relationships with reporters, pitching stories, leading media and messaging training, coaching spokespeople.
- Excellent project management and organizational skills.
- Ability to work independently and as part of a collaborative and interdependent team.
- Excellent verbal and written communication skills in English.
- Strong computer skills, including Microsoft Office, Google Workspace, video conferencing technology, and digital communications platforms.
- Ability to work from home with a fully remote team.
- Availability for some evening and weekend hours to accommodate meetings, actions, and rapid response needs.
- Travel as needed to support work. Availability to work East Coast working hours.
Benefits
- Comprehensive benefits package that includes 100% employer-paid health, dental, and vision insurance for employees (and their families).
- Employees are able to enroll in 401k retirement plan and are eligible for a 3% automatic contribution and up to a 3% employer match on 401k contributions.
- Employees are also eligible for pre-tax transportation benefits.
- Employees will receive 200 hours of vacation time, 80 hours of health leave, up to 2 days of casual leave, and 20 hours of volunteer leave annually.
- Employees will also receive 13 paid holidays throughout the calendar year.
- Employees are eligible for 12 weeks of paid family and medical leave after 90 days of employment.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign communicationsnarrative strategyearned mediapolitical communicationsmessaging frameworkslegislative campaignselectoral campaignsadvocacy campaignsproject managementdigital campaigns
Soft Skills
commitment to anti-racismcollaborationrelationship buildingcoachingorganizational skillsindependent workteamworkverbal communicationwritten communicationadaptability