Novakid Inc

Creative Producer, Social Virality

Novakid Inc

full-time

Posted on:

Location Type: Remote

Location: Poland

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About the role

  • Lead ideation and creative strategy for short- and long-form video concepts for brand awareness initiatives
  • Translate big ideas into clear creative formats, story arcs, and episodic concepts
  • Define hooks, emotional beats, pacing, and cliffhangers for each concept
  • Design and oversee 15–20s “trailer-style” content to test concepts on TikTok, IG Reels and YouTube Shorts
  • Analyze early performance signals (retention, comments, likes, shares) to decide what scales and what dies
  • Iterate fast based on audience reaction and insight, via creative methods
  • Ensure the final output matches the intended emotional impact and viral potential
  • Ensure concepts resonate with parents culturally and emotionally, with a focus on the TR market
  • Keep Novakid relevant to real parent conversations, not marketing narratives

Requirements

  • Deep, hands-on understanding of TikTok, Instagram Reels, and YouTube from an organic growth perspective
  • Strong creative intuition, you know how to sharpen a promising creative idea into best-in-class execution
  • Natural storyteller: hooks, rhythm, pace, escalation, and payoff come instinctively
  • Comfortable leading creative production with production crew
  • Bold, curious, experimental mindset, excited by uncertainty and rapid testing
  • Strong interest in parenting, family dynamics, or human stories involving children
  • Proven track record of creating video content that gained strong organic traction/virality (portfolio required)
  • Experience leading or owning video projects from concept to final delivery
  • Strong communication and project management skills
  • C1 level English
Benefits
  • Opportunity to work in an innovative, fast-growing edtech company.
  • A creative and collaborative work environment.
  • Comprehensive professional development and leadership growth opportunities.
  • The chance to have a meaningful impact on the lives of young learners around the world.
  • 100% Remote work
  • Unlimited holidays
  • Bonuses and stock options
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
video content creationstorytellingcreative strategyconcept developmentperformance analysisaudience insightvideo productionorganic growth strategiesviral content creationproject management
Soft Skills
creative intuitionleadershipcommunicationcuriosityboldnessexperimentationstorytelling instinctadaptabilitycollaborationemotional intelligence