CRM Communications Manager
Novakid Inc
full-time
Posted on:
Location Type: Remote
Location: Serbia
Visit company websiteExplore more
Tech Stack
About the role
- Apply various frameworks (such as Jobs To Be Done, Persona Development, Empathy Mapping) to gain a deep understanding of customer pains and needs.
- Use insights derived from customer analysis to develop and execute CRM strategies that enhance customer interaction and drive business results using Bloomreach.
- Design and implement engaging multichannel campaigns (email, whatsapp, sms, push, ensuring content is tailored to customer segments identified through insight frameworks.
- Leverage analytics tools to analyze campaign performance and refine strategies based on robust data analysis.
- Work closely with product, sales, product marketing and analytics teams to ensure seamless integration and alignment of CRM strategies with overall business goals.
Requirements
- Proficient with Bloomreach or similar CDPs for data management, campaign execution, and analytics.
- Skilled in email design and coding using tools like Stripo.
- Competent in using analytics platforms and/or SQL for data analysis and decision-making.
- Copywriting skills are a plus.
- Strong communication and collaboration skills
- Proven ability to apply customer insights frameworks effectively to CRM strategies.
- High adaptability with a commitment to learning and applying new methodologies in customer insight and CRM.
- Bachelor’s degree / course in Marketing, Business Administration, or a related field.
- Fluent in English at an Upper-Intermediate level or higher.
Benefits
- Remote work from the comfort of your home or coworking
- International Young Team
- Unlimited holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
CRM strategiesemail designcodingdata analysisSQLcopywritingcampaign executionanalytics
Soft Skills
communicationcollaborationadaptabilitycommitment to learning