Northpeak

Director of Growth Marketing, CRO

Northpeak

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Lead

About the role

  • Overseeing growth and increased visibility for at least 5 clients
  • Prioritize high-impact growth experiments and improvements to quickly drive ROI and key learnings
  • Manage and support the specialists on our team
  • Build Growth and CRO roadmaps for clients
  • Assess qualitative and quantitative data to make informed decisions about marketing campaigns
  • Design and run marketing experiments including campaigns on Google, Facebook, and other channels
  • Help clients grow with Facebook, Instagram, PPC, SEO, Content, and Email tactics and strategies
  • Analyze performance data and provide appropriate action plans based on data-driven conclusions
  • Define measures of success and track core KPIs
  • Responsible for weekly reporting, bi-weekly calls, quarterly business reviews, and clear communication with team members
  • Main point of contact for clients and in charge of all communication
  • Ensure project expectations, deadlines, execution are up to standard and on track
  • Support creative, strategy, and tactics - help clients and team members figure out solutions and come up with or drive strategy/tactics when needed

Requirements

  • 3+ years of actual experience leading growth and marketing efforts across paid and organic
  • Proven background and experience in conversion rate optimization and SEO
  • Design and development background is a bonus
  • Inclusive, hands-on client management style with experience clearly communicating marketing strategy
  • Committed to getting better every day
  • Bias toward action, efficient, and adaptable
  • Driver focused on making an impact on the organization and clients every day
  • Demonstrated success testing and uncovering useful insights and sharing them in an engaging form that inspires action
Benefits
  • Competitive pay
  • Opportunity for equity
  • Flexible schedule
  • Career education opportunities
  • Fully remote team that knows what it means to develop and support remote talent
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth marketingconversion rate optimizationSEOPPCdata analysismarketing experimentscampaign managementKPI trackingcontent marketingemail marketing
Soft Skills
client managementcommunicationleadershipadaptabilityproblem-solvingstrategic thinkingcollaborationefficiencyaction-orientedcommitment to improvement