
Senior Specialist, Communications & Content Strategy – Asset Management
Northern Trust
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Illinois • United States
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Salary
💰 $95,600 - $162,400 per year
Job Level
About the role
- Write advisor-centric thought leadership
- Market commentary, investment explainers, portfolio construction content, client-ready guides, emails, infographics, and video/podcast scripts.
- Translate complex ideas into plain English
- Turn investment views, data, and product mechanics into clear, client-friendly narratives advisors can share.
- Support lead-generation campaigns
- Create content for email, social, paid media, landing pages, gated assets, and nurture flows—focused on engagement and qualified leads.
- Lead rapid market-response content
- Draft and coordinate time-sensitive market commentary in close partnership with Investment teams—often under tight deadlines.
- Collaborate across teams
- Work daily with Investments, Sales, Product Marketing, Digital, Design/Video, and Compliance to deliver high-quality, compliant content.
- Measure and improve performance
- Track engagement, SEO, MQLs, and sales adoption—and use insights to refine topics, formats, and distribution.
Requirements
- 7–9 years of writing/editing experience in asset or wealth management (or related financial services)
- 5+ years creating content for intermediary channels (wirehouse, IBD, RIA)
- Strong understanding of markets, investment products (mutual funds, ETFs, SMAs, alternatives), and portfolio construction concepts
- Proven ability to create digital-first content that drives engagement and leads
- Comfort working in a regulated environment, including close partnership with Compliance
- Strong interviewing, headline-writing, and fact-checking skills
- Highly organized, deadline-driven, and comfortable operating during fast-moving market events
- Familiarity with content performance metrics (e.g., analytics, UTMs, CRM/marketing automation)
Benefits
- retirement benefits (401k and pension)
- health and welfare benefits (medical, dental, vision, spending accounts and disability)
- paid time off
- parental and caregiver leave
- life & accident insurance
- other voluntary and well-being benefits
- discretionary bonus program that may include an equity component
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
writingeditingcontent creationSEOanalyticsfact-checkingheadline-writingportfolio constructioninvestment productslead generation
Soft Skills
organizationaldeadline-drivencollaborationcommunicationinterviewingadaptabilitycreativityattention to detailproblem-solvingclient-centric