Noria Corporation

Manager – Influencer & Strategic Marketing Programs

Noria Corporation

full-time

Posted on:

Location Type: Remote

Location: Remote • Florida, Illinois • 🇺🇸 United States

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Job Level

Mid-LevelSenior

Tech Stack

SFDC

About the role

  • Own influencer strategy & execution
  • Identify, vet, contract, and brief creators across LinkedIn, YouTube, podcasts, newsletters, and niche communities.
  • Build program tiers (celebrity, industry, practitioner) with clear deliverables, FTC-compliant guidelines, and brand safety checks.
  • Co-develop content (concepts, outlines, talking points) and manage publishing calendars and UTM tracking.
  • Lead strategic marketing partnerships
  • Manage 3rd-party partner programs per our marketing agreements/SOWs.
  • Plan and project manage co-branded campaigns: webinars, virtual events, content, research, newsletters, and targeted placements.
  • Maximize partnership opportunities; ensure deliverable, audience, and reporting obligations are met.
  • Maintain a centralized calendar + asset library in Monday.com.
  • Sponsor & activate training/field events
  • Evaluate event fit; negotiate packages; coordinate speaking slots, tabletops/booths, breakouts, lead capture, and post-event follow-up. Working with demand gen team to create retargeting campaigns.
  • Own vendor logistics (registration, AV, shipping) and swag production (quotes, inventory, on-site delivery).
  • Measure & report impact
  • Build dashboards with Marketing Ops (SFDC/HubSpot) to track sourced/influenced pipeline and engagement.
  • Run quarterly partner reviews and monthly check-ins; optimize placements, creative, and budgets based on performance.

Requirements

  • 5–8 years in B2B marketing with 2+ years owning influencer/creator or partner programs (SaaS or complex/technical products preferred).
  • Proven experience managing external partners/vendors and multi-workstream projects on tight timelines.
  • Strong negotiation, briefing, and relationship skills; comfortable coaching external voices on message.
  • Program management discipline: workback planning, risk management, budget tracking, and status reporting.
  • Data fluency with CRM/automation and analytics (Salesforce/HubSpot, Google Analytics, Looker/Power BI; UTM strategy).
  • Excellent written communication—clear briefs, crisp copy for promos, and executive-ready status updates.
  • Tools: Project management (Asana/Monday/Jira), webinar platforms, marketing automation, and social publishing.
Benefits
  • Competitive compensation package including stock options
  • Flexible work schedule
  • Comprehensive benefits including retirement plan match
  • Opportunity to make a real impact every day
  • Work with a dynamic and growing team
  • Unlimited PTO

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
influencer strategyprogram managementdata fluencybudget trackingrisk managementstatus reportingUTM strategynegotiationbriefingrelationship management
Soft skills
coachingcommunicationproject managementstrategic thinkingcollaborationcreativityorganizationleadershipproblem-solvingadaptability