Nordcloud, an IBM Company

Event and Field Marketing Manager

Nordcloud, an IBM Company

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Tech Stack

AWSAzureCloud

About the role

  • Plan and execute executive dinners, roundtables, roadshows, and trade shows across EMEA North.
  • Partner with Sales and Alliances to build field programs for priority accounts (Tier 1 and Tier 2).
  • Align regional plans to ABM plays and global campaigns to maximize conversion and ROI.
  • Manage end-to-end program execution: targeting, invitations, registrations, onsite delivery, and post-event conversion.
  • Coordinate vendors, venues, speakers, and production to ensure consistent quality across countries.
  • Own budget management, forecasting, and procurement across the regional event and field plan.
  • Maintain strong measurement and attribution through CRM and marketing automation, including campaign tagging and reporting.
  • Run a structured follow-up motion with SDRs and AEs, supported by clear handoffs and SLAs.

Requirements

  • 5+ years of B2B event marketing and field marketing experience in complex sales cycles.
  • Strong project management, stakeholder management, and vendor leadership across multiple countries.
  • Hands-on proficiency with CRM and marketing automation (Salesforce or HubSpot, plus Marketo or Eloqua).
  • A data-driven approach to planning, optimization, and performance reporting.
  • Confidence working with senior stakeholders and executive audiences.
  • Nice to have: Experience with hyperscaler or partner co-marketing (AWS, Microsoft Azure, Google Cloud, IBM).
  • Nice to have: Experience in cloud, data, AI, security, or managed services.
Benefits
  • Individual training budget and exam fees for certifications
  • Flexible working hours and hybrid working model
  • Company laptop and needed equipment
  • Local package such as up to 7% matched pension contributions, extensive private health care, Bupa dental plan, and a seasonal ticket loan, enhanced maternity and parental leave, gym expense or well-being monthly and mobile phone allowance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B event marketingfield marketingproject managementdata-driven planningperformance reporting
Soft Skills
stakeholder managementvendor leadershipcommunicationconfidence with senior stakeholders