Content Specialist

Nor-Cal Pipeline Services

Content Specialist creating social media and visual content for Legacy Utility Group. Collaborating with field teams to translate infrastructure work into engaging narratives.

Posted 6/17/2026full-timeRoseville • California • 🇺🇸 United StatesJunior💰 $31 - $33 per hourWebsite

About the role

Key responsibilities & impact

Develop and publish 3–5 social media posts per week across multiple platforms (LinkedIn, Instagram, etc.)
Create supporting graphics, short-form videos, and visual content (Canva, Adobe, CapCut, etc.)
Proactively collect photos, videos, and updates from field teams across multiple regions
Build relationships with project managers, superintendents, and crews to source content
Conduct weekly interviews with internal SMEs
Ghostwrite LinkedIn posts, articles, and insights on behalf of leadership and technical experts
Support internal storytelling that celebrates crews, projects, and company wins
Ensure all content aligns with established brand standards and messaging

Requirements

What you’ll need

1–5 years in marketing, communications, or content creation
Ability to translate technical work into simple, engaging language
Experience creating social media content (B2B preferred, construction a plus)
Basic graphic design and video editing skills (Canva, Adobe, CapCut, etc.)
Comfortable interviewing and extracting insights from technical professionals
Ability to visit job sites occasionally and work in outdoor environments as needed

Benefits

Comp & perks

Drug-smoke and alcohol-free workplace

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

social media content creationgraphic designvideo editingcontent writinginterviewingstorytellingB2B marketingcontent publishingtechnical translation

Soft Skills

relationship buildingcommunicationcollaborationinsight extractionadaptability