Marketing Event Manager
NMI
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Own the end-to-end planning and execution of NMI’s event calendar across North America and key partner markets.
- Develop strategic event plans aligned to marketing and sales goals - including audience strategy, messaging, lead capture, KPIs, and post-event follow-through.
- Partner with Channel Marketing to integrate events into broader go-to-market and partner engagement initiatives.
- Work closely with Sales to drive pre-event outreach, meeting scheduling, partner engagement, and onsite alignment.
- Collaborate with Product Marketing, Corporate Marketing, and Demand Gen to deliver cohesive event themes, signage, demos, collateral, campaigns, and follow-up workflows.
- Serve as the main point of contact between internal teams, executive stakeholders, and external vendors.
- Source and manage event vendors, agencies, venues, booth builders, A/V, catering, printing, technology partners, and more.
- Negotiate contracts, manage budgets, and ensure cost-effective, high-quality event execution.
- Track expenses and provide ongoing financial reporting and reconciliation.
- Lead onsite operations - including booth setup, partner meetings, event staffing, and real-time troubleshooting.
- Ensure premium-quality brand representation and a seamless experience for attendees and internal stakeholders.
- Define event KPIs and track results including leads, meetings, pipeline influence, partner engagement, and brand awareness.
- Deliver post-event reports, insights, and recommendations for continuous improvement.
- Optimize event strategy with data-driven decision-making and creative problem-solving.
Requirements
- 7+ years of event management experience, ideally in B2B SaaS, fintech, or payments.
- Proven track record of independently leading complex trade shows, conferences, and hosted events.
- Exceptional project management and organizational skills - able to manage multiple events simultaneously.
- Strong communication skills, with the ability to influence and partner effectively with executives and cross-functional teams.
- Expertise in vendor management, contract negotiation, budgeting, and timeline ownership.
- Highly resourceful, proactive, and adaptable - able to thrive in fast-paced environments.
- Experience with Salesforce, project management platforms (Asana, Monday.com, etc.), and webinar tools is a plus.
- Willingness to travel 25–30%.
Benefits
- A remote first culture!
- Flex PTO
- Health, Dental and Vision Insurance
- 13 Paid Holidays
- Company volunteer days
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
event managementproject managementvendor managementcontract negotiationbudgetingdata-driven decision-makinglead captureKPI trackingevent executiontrade shows
Soft skills
organizational skillscommunication skillsinfluencing skillscollaborationproblem-solvingadaptabilityresourcefulnessstrategic planningstakeholder managementtime management