NMDP

Senior Media Relations Strategist

NMDP

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

About the role

  • This role serves both as the primary media relations resource for the Patient and Provider Services business line and supports enterprise reputation advancement efforts.
  • The role leads the creation and implementation of integrated Public Relations plans, projects and campaigns for NMDP patient and provider audiences, crafting strategies and managing projects from ideation through development and implementation.
  • This work will include the promotion of key research breakthroughs and clinical partnerships that are instrumental to advancing NMDP’s brand reputation and thought leadership and should collaborate with other members of the enterprise marketing team to ensure effective media coverage for the enterprise.
  • Develops relationships with key media contacts as well as influencers and provides support of issues and crisis management.
  • Develops strategies for and implements public relations activations to support patient and provider initiatives and goals.
  • Communicates proactively by providing recommendations, plans, project status, issues, barriers and solutions.
  • Develops and maintains effective working relationships with stakeholders throughout the organization, meeting regularly to align on business unit goals and effectively develop and implement projects.
  • Tracks and analyzes project metrics and progress to goal.
  • Regularly reports project results to supervisor and provides coverage summaries.

Requirements

  • Bachelor’s degree in Public Relations, Marketing, Mass Communications or related field or equivalent.
  • 8+ years of progressive experience in media relations
  • Knowledge of media and/or newsroom operations and news story cycles
  • Knowledge of non-profit and health industries
  • Ability to independently manage multiple projects from ideation to completion
  • Demonstrate strong relationship-management skills
  • Demonstrate advanced written and oral communications, including writing and editing experience
  • Inspire action in media as well as audience
  • Implement effective communication projects to engage and motivate audiences across multiple mediums and functions
  • Deliver urgent high-profile tasks with limited supervision while meeting brand standards and media deadlines
  • Must exemplify NMDP Values
Benefits
  • medical, dental, vision, life and disability, accident/critical illness/hospital, well-being, legal, identity theft and pet benefits
  • Retirement
  • paid time off/holidays
  • leave and incentive plans
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media relationspublic relationsproject managementcommunication strategieswritingeditingcrisis managementmetrics analysiscampaign developmentstakeholder engagement
Soft Skills
relationship managementcommunicationindependent project managementinspiring actionproblem-solvingcollaborationproactive communicationorganizational skillsmotivationadaptability
Certifications
Bachelor’s degree in Public RelationsBachelor’s degree in MarketingBachelor’s degree in Mass Communications