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About the role
Key responsibilities & impact- Optimize programmatic media campaigns to ensure the best ROI.
- Analyze and interpret performance data to identify opportunities for improvement.
- Ensure execution of retargeting and audience prospecting strategies.
- Plan, execute, and optimize programmatic media campaigns across different platforms (DSPs).
- Monitor and optimize campaigns with a focus on performance KPIs and media efficiency (CPA, CPC, CTR, CPM, conversion, reach, and frequency).
Requirements
What you’ll need- Proven experience managing programmatic media campaigns.
- Hands-on knowledge of DSP platforms (e.g., DV360, The Trade Desk, Xandr, or similar).
- Strong analytical skills for interpreting media and performance data.
- Experience building reports and dashboards.
- Good communication skills for interacting with internal teams and external partners.
- Degree in Marketing, Advertising, Communications, or a related field.
- Certifications in programmatic media platforms (desirable).
Benefits
Comp & perks- Meal and/or Food Allowance
- Transportation Allowance
- Health Insurance
- Dental Insurance
- Life Insurance
- Private Pension Plan
- Profit-Sharing Program (PPR)
- Pharmacy Allowance
- Childcare Assistance
- Flexible Working Hours
- V.tal Benefits Club
- Extended maternity leave (6 months)
- Extended paternity leave (20 days)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
programmatic media campaignsperformance data analysisretargeting strategiesaudience prospecting strategiescampaign optimizationperformance KPIsCPACPCCTRCPM
Soft Skills
analytical skillscommunication skills
Certifications
programmatic media platform certifications