Marketing Specialist

NIO

Marketing Specialist analyzing broadband market and customer behavior to identify acquisition opportunities. Coordinating cross-functional projects with teams including sales, communication and product.

Posted 4/30/2026full-timeSão Paulo • 🇧🇷 BrazilMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

CloudGoogle Cloud PlatformSQL

About the role

Key responsibilities & impact

Analyze the broadband market and customer behavior to identify acquisition opportunities.
Identify the levers that most impact sales by region, channel and lead source.
Develop and implement new strategies to increase new customer acquisition while maximizing profitability.
Execute targeted marketing initiatives for micro-regions and/or specific audiences.
Coordinate cross-functional projects with multi-skill teams, including sales, channels, communications and product.

Requirements

What you’ll need

Proven experience in acquisition marketing, preferably in the telecommunications sector.
Strong critical and analytical skills with a focus on data-driven decision making.
Experience with SQL for data analysis and extraction.
Experience with Google Cloud Platform (GCP).
Knowledge of Power BI for building dashboards and management reporting.
Familiarity with creating and analyzing business plans.
Advanced Excel skills.
Experience coordinating multidisciplinary projects.
Curious mindset and strong sense of ownership.
Bachelor's degree in Marketing, Business Administration, Communications or a related field.

Benefits

Comp & perks

Meal and/or food allowance
Transportation allowance
Health insurance
Dental insurance
Life insurance
Private pension plan
Profit-sharing program (PPR)
Pharmacy assistance
Childcare assistance
Flexible working hours
V.tal Benefits Club
Extended maternity leave (6 months)
Extended paternity leave (20 days)

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

acquisition marketingdata analysisSQLGoogle Cloud PlatformPower BIExcelbusiness plansdata-driven decision makingdashboard buildingprofitability maximization

Soft Skills

critical thinkinganalytical skillscuriosityownershipproject coordinationcross-functional collaborationcommunicationstrategic thinkingproblem-solvinginitiative