NIO

Martech and Data Engineer – Specialist

NIO

full-time

Posted on:

Location Type: Hybrid

Location: Maceió • Brazil

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Tech Stack

BigQueryCloudETLGoogle Cloud PlatformJavaScriptPythonSQL

About the role

  • Architect and lead the design or implementation of the CDP (Customer Data Platform) strategy, centralizing data from multiple sources.
  • Develop and maintain complex Identity Resolution logic (Identity Graph) to unify anonymous and identified user profiles.
  • Manage marketing data pipelines in the GCP environment (BigQuery, Dataflow), ensuring data cleansing and availability.
  • Ensure technical governance of GTM (Google Tag Manager) and GA4, implementing robust data layers and monitoring tracking quality.
  • Build integrations for data activation (Reverse ETL) to media platforms (Google Ads, Meta) and CRM systems.

Requirements

  • Proven experience building, architecting, or technically managing CDPs (either via commercial tools or a composable architecture in a Data Warehouse).
  • Advanced proficiency with the GCP stack (Google Cloud Platform), with mandatory emphasis on BigQuery and advanced SQL.
  • Deep knowledge of Identity Resolution (deterministic and probabilistic methods, ID unification).
  • Technical expertise in GA4 (raw data export) and GTM (server-side, implementing complex tags and JavaScript for customization).
  • Experience with programming languages for data manipulation (Python or SQL).
  • Strong analytical skills to diagnose data discrepancies across platforms.
  • Bachelor’s degree in Computer Science, Engineering, Statistics, or a related field.
  • Experience with Reverse ETL tools (e.g., Hightouch, Census) is a strong plus.
  • Knowledge of Data Clean Rooms and privacy architecture is a plus.
Benefits
  • Meal and/or Food Allowance
  • Transportation Allowance
  • Health Insurance
  • Dental Insurance
  • Life Insurance
  • Private Pension
  • Profit-sharing Program (PPR)
  • Pharmacy Assistance
  • Childcare Allowance
  • Flexible working hours
  • V.tal Benefits Club
  • Extended maternity leave (6 months)
  • Extended paternity leave (20 days)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Customer Data PlatformIdentity ResolutionBigQueryDataflowGoogle Tag ManagerGA4Reverse ETLSQLPythonData manipulation
Soft Skills
analytical skills