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Regional Marketing Manager
NinjaOneMSP Regional Marketing Manager responsible for demand generation and partner marketing efforts in North America. Collaborating with various teams to develop high-impact programs and drive engagement.
Posted 7/14/2026full-timeAustin • California, Colorado, Connecticut, Florida, Illinois, Kansas, Maine, Massachusetts, New Jersey, North Carolina, Oregon, Tennessee, Texas, Virginia, Washington • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $130,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing regional marketing plans tailored to the MSP ecosystem, with a strong focus on demand generation and strategic value positioning. Proven ability to manage full lifecycle marketing programs, build cross-functional alignment, and drive measurable ROI through integrated campaigns.
Highest-signal resume keywords
MSP Ecosystem Marketing ExperienceDemand Generation ExpertiseMulti-Touch Campaign ExecutionSalesforce ProficiencyEvent Management Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Demand GenerationAccount-Based MarketingField ProgramsEmail MarketingDigital MarketingCampaign ManagementPerformance ReportingBudget ManagementLogistics CoordinationData Analysis
Soft Skills
Cross-Functional CollaborationRelationship BuildingStrategic ThinkingAdaptabilityCommunication
Tools & Technologies
SalesforcePardotSalesloftTableauAsana
Industry Keywords
B2B SaaS MarketingMSP Business ModelCo-MarketingPeer Group ActivationsMarket Trends
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Develop and execute regional marketing plans tailored to the MSP ecosystem in close collaboration with sales, product marketing, business development, and community teams
- Align programs to quarterly goals and key personas across technical and business decision-makers
- Design and run integrated campaigns across multiple channels including account-based marketing, field events, direct mail, webinars, email nurtures, and community activations, with a strong focus on demand generation and strategic value positioning
- Own the full lifecycle of regional programs from planning to execution and performance reporting
- Manage logistics, vendor relationships, budgets, and lead flow coordination with the SDR team via Salesloft
- Lead field initiatives such as roadshows, peer group activations, third-party sponsorships, and executive-level experiences
- Execute high-quality events with 100+ attendees and ensure seamless delivery across complex programs
- Drive co-marketing efforts with top MSP partners by building joint plans, leading quarterly reviews, and delivering co-branded campaigns that highlight shared value and measurable ROI
- Stay current on MSP market trends, buyer behaviors, and the competitive landscape
- Share insights and optimizations with key stakeholders to drive continuous improvement
Requirements
What you’ll need- Experience marketing to the MSPs ecosystem is required
- Bachelor’s degree in Marketing, Business Administration, or a related field
- 4+ years of experience in B2B SaaS marketing, with at least 2 years focused on demand generation, partner/channel marketing, or field programs
- Deep understanding of the MSP business model and how to build trust-based, long-term marketing relationships that go beyond transactional engagement
- Proven ability to create and execute multi-touch campaigns across ABM, events, email, and digital, owning full program delivery
- Confident leading high-impact field programs, including executive events, sponsorships, and activations with 100+ attendees
- Known for building strong cross-functional alignment with sales, PMM, community, and business development teams
- Data-literate and ROI-driven
- Skilled in Salesforce, Pardot, Salesloft, Tableau, and Asana
- Thrive in fast-paced, high-growth environments
- Open to travel up to 40%
Benefits
Comp & perks- Medical, dental, and vision insurance
- 401(k) plan
- Unlimited PTO
- Comprehensive benefits package