Public Sector Marketing Manager

NinjaOne

Public Sector Marketing Manager crafting marketing strategies to boost NinjaOne's visibility in federal sectors. Collaborating across teams to enhance public sector strategy and brand positioning.

Posted 7/3/2026full-timeMaryland, Virginia • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop and execute strategic marketing plans to drive growth in the public sector
Identify and capitalize on trends and opportunities within the public sector
Lead cross-functional teams and third-party agencies to create targeted messaging and positioning
Build and nurture relationships with key internal stakeholders and external partners
Design and execute partner marketing programs
Analyze campaign performance across direct and channel-sourced pipeline
Develop and manage budgets for marketing campaigns
Represent NinjaOne at industry events and conferences
Collaborate with extended marketing and channel teams to leverage best practices
Provide regular updates and reports to senior management
Uphold brand consistency by adhering to company branding and messaging guidelines

Requirements

What you’ll need

Bachelor's degree in Marketing, Communications, Business, or a related field
5+ years of experience in marketing, with a proven track record in public sector markets (specifically Federal)
Demonstrated expertise in developing and executing integrated marketing strategies across digital, content, email, face-to-face, and partner-led channels.
Strong understanding of public sector dynamics and the channel ecosystem
Proven ability to build and maintain relationships with internal teams (sales, marketing, channel) and external stakeholders (channel partners, resellers, distributors, vendors, associations)
Experience designing and managing partner marketing programs
Highly analytical, with a strong ability to measure and optimize campaign performance
Experience managing significant marketing budgets
Proven experience representing a company at industry events

Benefits

Comp & perks

Medical, dental, and vision insurance
401(k) plan
Unlimited PTO
Opportunities for growth and advancement

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Strategic Marketing PlanningDigital MarketingContent MarketingEmail MarketingFace-to-Face MarketingBudget ManagementCampaign OptimizationMarket Trend AnalysisBrand Consistency AdherenceCross-Functional Team Leadership

Soft Skills

Analytical ThinkingCollaborationCommunicationRelationship ManagementStakeholder Engagement

Certifications

Bachelor's Degree in MarketingBachelor's Degree in CommunicationsBachelor's Degree in Business