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About the role
Key responsibilities & impact- Drive execution across high-impact GTM initiatives, including content, events, partner marketing, PR, sales enablement, and revenue-driving campaigns
- Help turn marketing into a stronger growth engine by connecting programs to pipeline, meetings, partner expansion, and revenue outcomes
- Support event strategy and execution, including target account planning, outreach coordination, briefing materials, run-of-show documents, seller follow-up, and post-event tracking
- Partner with Sales and Partnerships to improve outreach, follow-up, account targeting, and in-market activation
- Support the development of sales enablement materials, including pitch decks, one-pagers, case studies, event messaging, and follow-up assets
- Help scale Nift’s content engine across reports, executive POVs, articles, social content, newsletters, case studies, and campaign materials
- Turn one idea, event, insight, or data point into multiple usable assets across channels
- Build clear project plans, timelines, trackers, briefs, and workflows that help cross-functional teams move faster
- Work closely with creative, content, sales, partnerships, and external partners to ensure work gets shipped on time and at a high bar
- Help measure the impact of GTM programs and communicate their impact to the greater team
Requirements
What you’ll need- 2–4 years of experience in B2B marketing, growth marketing, PR, content marketing, sales enablement, partner marketing, or GTM roles
- Experience working in a fast-moving agency, startup, tech company, or high-growth environment
- Strong project management skills with the ability to manage multiple workstreams, stakeholders, and deadlines at once
- Strong writing and editing instincts; you can draft clear messaging, improve copy, and recognize what makes a story compelling
- High business judgment and ability to connect marketing activity to revenue outcomes
- Comfort working with sales, partnerships, executives, and cross-functional teams
- Ability to take high-level direction and turn it into a clear plan with owners, timelines, and deliverables
- Strong attention to detail
- A proactive, resourceful, low-ego mindset
- Comfort with ambiguity, speed, and changing priorities
- Ability to speak up, clarify what is unclear, and move work forward in meetings
Benefits
Comp & perks- Competitive compensation, comprehensive benefits: (401(k) with matching, Medical/Dental/Vision), and we offer full-time employees the potential to hold company equity
- Flexible remote work
- Unlimited Responsible PTO
- Great opportunity to join a growing, cash-flow-positive company while having a direct impact on Nift's revenue, growth, scale, and future success
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketinggrowth marketingPRcontent marketingsales enablementpartner marketingGTMproject managementwritingediting
Soft Skills
strong project managementstrong writing and editing instinctshigh business judgmentattention to detailproactive mindsetresourceful mindsetlow-ego mindsetcomfort with ambiguityability to clarifyability to manage multiple workstreams
