Niche

Director, Revenue Marketing

Niche

full-time

Posted on:

Location Type: Remote

Location: ArizonaColoradoUnited States

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Salary

💰 $147,840 - $184,800 per year

Job Level

About the role

  • Develop and execute a revenue marketing strategy aligned with Niche’s overall business goals, focusing on demand generation, pipeline growth, customer retention and expansion
  • Define and implement best practices for lead generation, nurturing and conversion to optimize the marketing-to-sales funnel
  • Lead the adoption and execution of account-based marketing (ABM) strategies to engage and convert key accounts
  • Manage and mentor a team including a Campaign Manager, Sr ABM Manager and Events Manager
  • Oversee multi-channel marketing campaigns to generate high-quality leads and foster client partnership, including email marketing, paid media, events, content marketing, and social media
  • Monitor and analyze key performance metrics, including lead volume, pipeline volume, conversion rates, and ROI, to measure the effectiveness of campaigns.

Requirements

  • Education: Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
  • Experience: 8+ years of B2B marketing experience, with at least 3 years in a leadership or management role.
  • Proven success in developing and executing demand generation and ABM strategies.
  • Strong knowledge of marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms (e.g., Salesforce).
  • Experience managing event marketing programs, including both onsite and virtual events.
  • Track record of building and managing high-performing teams.
Benefits
  • Best-in-class 100% paid employee health plan, including vision and dental and supplemental coverage
  • Flexible Paid Time Off Policy
  • Stipend that allows you to build your work from home office in a style and function that suits your personal preferences
  • Parental leave for all employees (12 weeks fully paid) in addition to short term disability for birthing parents
  • Meaningful 401(k) with employer match
  • Participation in Annual Bonus and Stock Option Program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationaccount-based marketinglead generationmarketing automationcampaign managementpipeline growthcustomer retentionconversion optimizationperformance metrics analysisevent marketing
Soft Skills
leadershipmentoringteam managementstrategic planningcommunicationcollaborationanalytical thinkingproblem-solvingcreativityadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessMBA