
Director, Revenue Marketing
Niche
full-time
Posted on:
Location Type: Remote
Location: Arizona • Colorado • United States
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Salary
💰 $147,840 - $184,800 per year
Job Level
About the role
- Develop and execute a revenue marketing strategy aligned with Niche’s overall business goals, focusing on demand generation, pipeline growth, customer retention and expansion
- Define and implement best practices for lead generation, nurturing and conversion to optimize the marketing-to-sales funnel
- Lead the adoption and execution of account-based marketing (ABM) strategies to engage and convert key accounts
- Manage and mentor a team including a Campaign Manager, Sr ABM Manager and Events Manager
- Oversee multi-channel marketing campaigns to generate high-quality leads and foster client partnership, including email marketing, paid media, events, content marketing, and social media
- Monitor and analyze key performance metrics, including lead volume, pipeline volume, conversion rates, and ROI, to measure the effectiveness of campaigns.
Requirements
- Education: Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
- Experience: 8+ years of B2B marketing experience, with at least 3 years in a leadership or management role.
- Proven success in developing and executing demand generation and ABM strategies.
- Strong knowledge of marketing automation tools (e.g., HubSpot, Marketo) and CRM platforms (e.g., Salesforce).
- Experience managing event marketing programs, including both onsite and virtual events.
- Track record of building and managing high-performing teams.
Benefits
- Best-in-class 100% paid employee health plan, including vision and dental and supplemental coverage
- Flexible Paid Time Off Policy
- Stipend that allows you to build your work from home office in a style and function that suits your personal preferences
- Parental leave for all employees (12 weeks fully paid) in addition to short term disability for birthing parents
- Meaningful 401(k) with employer match
- Participation in Annual Bonus and Stock Option Program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationaccount-based marketinglead generationmarketing automationcampaign managementpipeline growthcustomer retentionconversion optimizationperformance metrics analysisevent marketing
Soft Skills
leadershipmentoringteam managementstrategic planningcommunicationcollaborationanalytical thinkingproblem-solvingcreativityadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessMBA