NEXTREND GmbH | BERNSTEIN Bathrooms

Revenue Operations

• Conduct A/B and multivariate tests to continuously improve the purchasing process
• Analyze user data (e.g., abandoned carts, conversion rates, bounce rates) to identify optimization opportunities
• Design and optimize landing pages, forms, calls-to-action, and navigation elements
• Develop and test wireframes and prototypes in close collaboration with Marketing and IT
• Shape and optimize the customer journey — from first contact through to purchase completion
• Implement personalization measures to enhance the user experience
• Continuously monitor and report test results and derive concrete, actionable recommendations
• Work closely with Performance Marketing, SEO, Content and Development teams
• Actively monitor trends in UX and conversion optimization and contribute innovative ideas

Senior Specialist for Conversion Rate Optimization (CRO)