Marketing Operations

• Accept and process leads across a variety of sources.
• Conduct regular audits of the database to ensure data cleanliness.
• Maintain and update customer databases, ensuring data accuracy and compliance with data privacy regulations.
• Participate in the paid advertising implementation process, including digital marketing efforts with Google AdWords, LinkedIn Campaign Manager, and other paid media avenues.
• Implement end-to-end digital marketing tactics, including email marketing, social media campaigns, and website updates.
• Analyze and report on email campaign performance, providing insights and recommendations for optimization.
• Implement A/B testing to continuously improve email marketing metrics such as open rates, click-through rates, and conversion rates.
• Monitor industry trends and best practices in digital and email marketing, incorporating them into ongoing strategies.
• Report on the performance of digital marketing campaigns, website traffic, and social media engagement to measure success and identify areas of improvement.
• Participate, along with the whole Marketing Team, in new marketing activities and campaigns.

Marketing Operations Specialist

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Specialist, Marketo

Marketing Operations Associate