Product Marketing Manager

Nexperia

Product Marketing Manager developing strategies and go-to-market plans for semiconductor products. Collaborating with cross-functional teams to drive product initiatives and business growth.

Posted 6/2/2026full-timeTaipei • 🇹🇼 TaiwanMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Define and develop product segment strategies and product roadmaps
Develop compelling value propositions and execute go-to-market strategies
Own and manage product pricing strategies
Analyze market trends, customer needs, and competitive landscape
Initiate and evaluate business cases for new opportunities
Build and maintain strong customer relationships
Collaborate cross-functionally to align product and business strategies
Support portfolio growth and long-term business objectives

Requirements

What you’ll need

University degree in electrical & electronic engineering or a related discipline
Minimum 5 years of experience in Product Marketing or Business Development within the Semiconductor industry
Proven track record in developing and executing successful marketing strategies
Strong understanding of market trends, customer needs, and competitive positioning
Fluent in written and spoken English; additional language skills are an advantage

Benefits

Comp & perks

Employee resource groups such as the Pride Network Group or global and local Women's groups
Safe work environment and reasonable adjustments where requested

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product segment strategiesproduct roadmapsgo-to-market strategiesproduct pricing strategiesmarket analysisbusiness case evaluationmarketing strategies

Soft Skills

customer relationship managementcross-functional collaborationstrategic alignment

Certifications

university degree in electrical & electronic engineering