Vice President – Storefront

Newfold Digital

Vice President of Storefront at Newfold Digital driving growth of Network Solutions' customer-facing digital business. Leading digital commerce performance, optimization, and strategic vision for storefront operations.

Posted 7/30/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving digital commerce growth through strategic leadership, optimizing customer journeys, and managing P&L responsibilities. Proven ability to lead cross-functional teams and implement data-driven strategies for revenue enhancement and customer lifecycle monetization.

Highest-signal resume keywords

Digital Commerce LeadershipCustomer Lifecycle ManagementConversion Rate Optimization (CRO)Data-Driven Decision MakingECommerce Strategy Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MerchandisingP&L ManagementSubscription-Based Business ModelsGrowth Strategy DevelopmentA/B TestingCustomer Experience OptimizationRevenue GrowthProduct AdoptionAnalyticsCustomer Retention

Soft Skills

Executive CommunicationStakeholder ManagementTeam LeadershipInfluence in Matrixed Organizations

Industry Keywords

ECommerceDigital ServicesSaaSOnline MarketplaceCustomer JourneyMerchandisingCustomer Lifetime ValueGrowth MetricsDigital Business OptimizationCustomer Acquisition

About the role

Key responsibilities & impact

Own the commercial performance, optimization, and growth of Network Solutions' customer-facing digital business
Define and execute the storefront vision, roadmap, and operating model
Own the digital customer buying journey across acquisition, purchase, onboarding, renewal, and expansion touchpoints
Lead and develop a high-performing team across eCommerce, merchandising, optimization, analytics, and customer experience functions
Own storefront-generated revenue and overall commercial performance
Drive product attachment and multi-product adoption
Develop growth strategies that increase product adoption and monetize customer lifecycle
Facilitate storefront merchandising and purchase flows
Build a culture of experimentation through A/B testing and data-driven optimization
Collaborate with Product and Engineering leaders to establish a scalable storefront technology strategy
Champion a customer-first culture across all storefront interactions
Inspire and lead through influence in a highly matrixed organization

Requirements

What you’ll need

Bachelor's degree in Business, Marketing, Technology, Economics, or a related discipline
15+ years of leadership experience in digital commerce, eCommerce, growth, product, or online marketplace environments
7+ years leading large, cross-functional teams and senior leaders
Demonstrated ownership of significant digital revenue and P&L responsibilities
Demonstrated success leading subscription-based digital businesses with responsibility for revenue growth, customer lifecycle monetization, product adoption, and renewal performance
Proven success scaling digital storefronts and improving conversion, retention, and customer lifetime value
Strong understanding of subscription-based business models, SaaS, hosting, domains, or digital services
Expertise in digital merchandising, conversion rate optimization (CRO), pricing strategy, and customer lifecycle management
Experience leveraging data and experimentation frameworks to drive measurable business outcomes
Exceptional executive communication and stakeholder management skills.

Benefits

Comp & perks

Excellent Health Insurance options to fit you
HSA, Medical, Dental, Vision
Matching 401K
Life/AD&D/STD/LTD
Tuition Reimbursement
Pet Insurance
Generous vacation policy