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Newfold Digital

Marketing Programs Manager

Newfold Digital

Marketing Programs Manager for Bluehost driving marketing and sales growth through cross-GTM programs. Managing the marketing portfolio and operational excellence across the organization.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesSeniorLeadWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in Marketing Portfolio Management, strategic initiative execution, and cross-functional collaboration. Proven ability to communicate effectively with executive leadership and optimize marketing workflows in fast-paced environments.

Highest-signal resume keywords
Marketing Portfolio ManagementCross-Functional Initiative ManagementExecutive CommunicationStrategic Initiative ExecutionDigital Marketing Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Project ManagementStrategic PlanningWorkflow OptimizationData AnalysisPresentation Building
Soft Skills
Excellent CommunicationStorytellingFacilitationOrganizational Skills
Tools & Technologies
Executive DashboardsMarketing Automation Tools
Certifications & Qualifications
Bachelor's Degree in BusinessMBA from a Top-Tier Program
Industry Keywords
SaaSTechnologyDigital MarketingManagement ConsultingAI Transformation

About the role

Key responsibilities & impact
  • Maintain a comprehensive view of all Marketing initiatives, including strategic initiatives, GTM programs, and ongoing operational work.
  • Develop marketing portfolio management processes that balance capacity, priorities, and business objectives.
  • Partner with Marketing leadership to prioritize work based on business impact, resource availability, and organizational goals.
  • Identify dependencies, resource constraints, and execution risks across teams.
  • Lead and coordinate execution for complex initiatives involving Marketing, Sales and Partner/Channels.
  • Design scalable planning and execution processes that improve organizational efficiency.
  • Continuously evaluate and optimize marketing workflows.
  • Communicate initiatives via compelling presentations with crisp storytelling.
  • Build executive dashboards that provide visibility into the marketing portfolio.
  • Support quarterly planning and business reviews.

Requirements

What you’ll need
  • Bachelor's degree in Business, Marketing, Project Management, or related field
  • MBA from a top-tier program
  • 7+ years of experience across Strategy, Marketing Operations, or Program Management
  • Demonstrated success managing multiple cross-functional initiatives simultaneously
  • Excellent storyteller and presentation building capability
  • Experience working with executive leadership
  • Excellent communication, facilitation, and organizational skills
  • Experience in SaaS, technology, or digital marketing organizations or top-tier Management Consulting firms
  • Experience in fast-moving organizations and/or experience supporting AI transformation or digital modernization initiatives.

Benefits

Comp & perks
  • Excellent Health Insurance options to fit you
  • HSA
  • Medical
  • Dental
  • Vision
  • Matching 401K
  • Life/AD&D/STD/LTD
  • Tuition Reimbursement
  • Pet Insurance
  • Generous vacation policy