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Newfold Digital

Senior Manager, Growth Marketing Analytics and Insights

Newfold Digital

Senior Manager leading growth marketing analytics and insights at Bluehost. Focused on measurement, experimentation, and performance analytics to optimize marketing strategies.

Posted 4/29/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact
  • Own measurement strategy for paid and performance marketing looking through the lens of attribution and incrementality
  • Design and evaluate conversion and lift tests to quantify true incremental ROI
  • Drive budget optimization across channels and campaign options using marginal return analysis
  • Lead performance analytics across including search, social, seo, media, and lifecycle marketing
  • Identify growth opportunities through deep channel, campaign, and cohort analysis
  • Develop attribution frameworks with a balance of rigor with operational simplicity
  • Present insights and recommendations to senior leadership with clarity and confidence

Requirements

What you’ll need
  • 7-10+ years of experience in growth analytics, marketing analytics, or data science within a digital-first or SaaS environment
  • Deep expertise in marketing measurement, including incrementality testing, multi-touch attribution, and media mix modeling
  • Proven track record designing and interpreting A/B and lift tests at scale
  • Strong data visualization skills using packaged tools or vibe coded apps
  • Exceptional communication skills — able to translate complex analytical findings into clear, actionable narratives for non-technical audiences

Benefits

Comp & perks
  • Health Insurance options (HSA, Medical, Dental, Vision)
  • Matching 401K
  • Life/AD&D/STD/LTD
  • Tuition Reimbursement
  • Pet Insurance
  • Generous vacation policy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
growth analyticsmarketing analyticsdata scienceincrementality testingmulti-touch attributionmedia mix modelingA/B testinglift testsdata visualization
Soft Skills
communication skillsanalytical skillspresentation skillsleadershipclarityconfidence