Market Development – Planning Manager
Newell Brands
full-time
Posted on:
Location Type: Hybrid
Location: Huntersville • North Carolina • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Serve as a segment expert and strategic liaison between the brand and customer teams
- Act as the unified voice of the segment/brand to customer teams and vice versa
- Develop and execute Annual Category Management Plans and selling stories
- Create and implement channel- and customer-specific strategies
- Lead go-to-market initiatives including pricing, new product launches, and promotions
- Partner with Finance for investment decisions and Sales Strategies
- Translate brand innovation into customer growth strategies
- Oversee Commercialization Plans and implementation
- Lead Supply Chain forecasting and optimization for assigned categories
- Analyze market and category data to identify growth opportunities
- Represent top retailer dynamics and provide strategic recommendations
- Collaborate with Category Development to craft compelling national selling stories
Requirements
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred
- 5+ years in category management, brand strategy, or customer engagement
- Strong analytical and storytelling skills
- Proven ability to lead cross-functional initiatives and influence stakeholders
Benefits
- Competitive salary
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
category managementbrand strategycustomer engagementdata analysismarket analysissupply chain forecastingcommercialization planninggo-to-market strategypricing strategyproduct launch
Soft skills
analytical skillsstorytelling skillsleadershipcross-functional collaborationstakeholder influencestrategic thinkingcommunicationrelationship managementproblem-solvingnegotiation
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessMBA