New Engen, Inc.

Creative Strategist

New Engen, Inc.

full-time

Posted on:

Location Type: Remote

Location: Remote • California, Colorado, Florida, Illinois, Missouri, Montana, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, Wisconsin • 🇺🇸 United States

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Salary

💰 $60,000 - $70,000 per year

Job Level

Mid-LevelSenior

About the role

  • Develop performance-driven creative and messaging strategies and frameworks for clients across digital channels (e.g., FB, IG, TikTok, YouTube, Display, etc.).
  • Participate in client meetings as Donut’s in-house creative expert for assigned accounts.
  • Advise external client teams on media best practices, strategies, and ideas.
  • Manage launch pipeline for assigned clients with your media counterpart, including the completion and transfer of deliverables to clients in a timely manner.
  • Apply full-funnel thinking to increase click-through rates and conversion rates on ads and landing pages.
  • Synthesize consumer target’s mindsets, attitudes, and behaviors to inform strong creative development.
  • Partner with media counterparts to review creative performance and formulate strategies based on KPIs and client feedback.
  • Effectively brief and project manage assignments to team members within Asana and Slack.
  • Quality control exports to ensure creative standards are up to client expectations, brand guidelines, and deadlines.
  • Develop processes to ensure cross-functional collaboration and intra-marketing team success.

Requirements

  • 4+ years of proven experience ideating and developing high-performing direct response and social media creative strategies, ideally at a creative and performance marketing agency.
  • A background in creating UGC to enhance engagement and reach is a plus.
  • Digitally savvy, creative, and knowledgeable about who and what is trending in the digital space on platforms including YouTube, Instagram/Facebook, TikTok, etc.
  • A growth mindset, always thinking about how our clients can develop resonant, insightful advertising and what makes content engaging across audiences.
  • Strong grasp on culture, with a keen understanding of what is relevant and an eye for upcoming digital trends.
  • Excellent performance marketing and creative instincts with a track record of driving new concepts and pioneering new approaches within your company.
  • Strong team player, with a passion for collaboration.
  • Entrepreneurial spirit with a self-starting attitude and an ability to persuasively communicate strategic insights to the department and to stakeholders.
  • Ability to navigate and influence within a fast-paced start-up organization.
  • Fluency in Adobe Creative Suite or Figma is a plus.
  • Proficiency in Asana and Google Sheets experience is a plus.
Benefits
  • Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
  • 401k - Employer match
  • HSA - Employer contributes
  • Flexible Vacation & PTO plan
  • Paid Maternity / Paternity
  • Paid Holidays
  • Remote/Flex day schedule
  • Laid back office environment
  • The coolest team ;)
  • Fun company events & off-sites

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
creative strategiesdirect response strategiessocial media strategiesperformance marketinguser-generated content (UGC)click-through ratesconversion ratescreative developmentquality controlcross-functional collaboration
Soft skills
team playercollaborationentrepreneurial spiritself-starting attitudepersuasive communicationgrowth mindsetcultural awarenessinsightful advertisingcreative instinctsproject management