
Associate Director, Field Medical Marketing – Mid-Atlantic
Neurocrine Biosciences
full-time
Posted on:
Location Type: Remote
Location: New Jersey • Virginia • United States
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Salary
💰 $173,900 - $238,000 per year
Job Level
About the role
- A field-based key member of the Medical Marketing team who is aligned to a specific specialty or function within the broader Marketing team.
- Acts as the primary Marketing point of contact for field intelligence through gathering valuable insights from Key Opinion Leaders (KOLs) and customers to help shape and inform marketing strategies.
- Partners actively in brand planning and strategic development across HCP, Patient, and Medical Marketing initiatives.
- Partners with Marketing leadership to transform field insights and real-world feedback into data-driven program enhancements, optimizing campaign effectiveness and strategic investments to maximize market impact.
- Manages Advisory Board execution end-to-end, including leading participant recruitment to match Needs Assessments, facilitating sessions, and compiling and reporting key insights.
- Conducts field-based market research to generate insights that inform and/or validate brand strategy Marketing Initiatives, Campaigns, and Investments.
- Manages assigned marketing campaigns and programs, functioning as a core member of the internal Marketing team to oversee projects from concept to execution.
- Acts as Marketing liaison to aligned regional sales teams, providing education on new and existing brand programs.
- Responsible for an assigned list of healthcare professionals (HCPs), including coordinating ongoing professional engagements, gathering and documenting insights, and eliciting and reporting feedback.
- Develops and executes regional insight gathering Medical Marketing initiatives through all project phases, including ideation, development, approval, execution, optimization, and evolution.
Requirements
- BS/BA degree in marketing, business, health policy, scientific or related field, and 10+ years of relevant experience in pharmaceutical/biotech marketing and sales strongly preferred, OR Master's degree and 8+ years of similar experience preferred.
- Strong communicator and skilled diplomat in all venues, including the ability to effectively combine scientific knowledge and communication skills (strong clinical acumen).
- Strong understanding of legal, compliance, and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and related issues.
- Track record of building strong cross-functional relationships with medical, legal, regulatory, advocacy, compliance, marketing, and corporate communications colleagues.
- Demonstrated capabilities in the areas of strategic thinking, initiative, problem solving, and creativity, with experience effectively applying those skills to product positioning and messaging.
- Able to maintain a consistent focus in an ever-changing environment, ensuring strategic alignment for commercial success.
- Consistently demonstrates enthusiasm, confidence, and the ability to work on multiple tasks simultaneously, as well as prioritizes effectively to meet individual, team, and company goals.
- Demonstrates thought leadership through technical/business expertise, effectively solving complex problems and executing cross-functional initiatives.
- Applies in-depth knowledge of relevant areas of expertise to solve problems.
- Leverages an understanding of departmental inter-connections to support business objectives and mentor colleagues on organizational impact.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
pharmaceutical marketingbiotech marketingmarket researchdata-driven program enhancementscampaign managementstrategic developmentinsight gatheringproduct positioningmessagingregulatory compliance
Soft Skills
strong communicatordiplomatic skillsstrategic thinkingproblem solvingcreativitycross-functional relationship buildingadaptabilityenthusiasmconfidenceprioritization
Certifications
BS/BA degreeMaster's degree