Senior Manager, Website Strategy – Optimization
NetDocuments
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $110,000 - $120,000 per year
Job Level
Senior
Tech Stack
WordPress
About the role
- Own the strategy and day-to-day management of NetDocuments.com and all international web properties
- Partner with marketing, product, and sales teams to evolve the website
- Oversee site performance, accessibility, and security
- Manage the CMS and collaborate cross-functionally to optimize user experience
- Lead SEO strategy across technical, on-page, and content dimensions
- Champion AI-powered engagement platforms to deliver personalized experiences
- Serve as the primary lead with NetDocuments’ external SEM agency
- Develop a website content roadmap aligned with messaging pillars
- Lead continuous experimentation using A/B and multivariate testing
- Build dashboards to track KPIs across SEO, SEM, AI, and conversion
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 5+ years managing large-scale B2B websites (SaaS/Tech preferred)
- Proven success in SEO, SEM, and CRO driving measurable pipeline growth
- Experience with Qualified (or similar AI conversational tools)
- Strong WordPress, Salesforce, and Marketo expertise
- Understanding of enterprise buyer journeys in legal/compliance sectors
- Proficiency in GA4, Google Tag Manager, Hotjar, PowerBI
- Excellent communication and project management skills
Benefits
- 90% healthcare premiums covered by the company
- HSA company contribution
- 401(k) match at 4% with immediate vesting
- Flexible PTO (typically 3–4 weeks annually)
- 10 paid holidays
- Monthly wellness contributions
- LinkedIn Learning access with dedicated monthly exploration time
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOSEMCROA/B testingmultivariate testingcontent managementuser experience optimizationdata analysiswebsite performance managementaccessibility management
Soft skills
communicationproject managementcollaborationleadershipstrategic thinkingproblem-solvingcreativityadaptabilityanalytical thinkingteamwork