Director, Product Marketing

NetBrain Technologies Inc.

Director of Product Marketing positioning NetBrain’s no-code network automation platform. Leading Agentic NetOps narratives, use-case discovery, launches, and sales enablement.

Posted 8/19/2026full-timeRemote • 🇺🇸 United StatesLead💰 $190,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing with a focus on B2B enterprise software, including competitive differentiation, product positioning, and go-to-market strategy. Proven ability to translate technical capabilities into compelling value narratives for diverse audiences.

Highest-signal resume keywords

8+ Years In Product MarketingB2B Enterprise Software PositioningCompetitive DifferentiationSales Enablement Toolkit DevelopmentProduct Marketecture Redesign

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningMarket Strategy DevelopmentValue ArchitectureMessaging FrameworksUse Case IdentificationAnalytical RigorCompetitive IntelligencePortfolio Structure RedesignLaunch SequencingTechnical Translation

Soft Skills

MentoringCollaborationComfort With Ambiguity

Tools & Technologies

Sales ToolkitROI ToolsPitch Decks

Certifications & Qualifications

Bachelor's DegreeMBA (Nice To Have)

Industry Keywords

Agentic NetOpsB2B SoftwareEconomic BuyersTechnical BuyersCustomer InteractionMarket Insights

About the role

Key responsibilities & impact

Identify, package, and take to market NetBrain's differentiated story in the emerging Agentic NetOps market
Translate NetBrain's technical product into differentiated stories and target use cases for economic buyers and sellers
Partner with the VP / Head of Solutions Marketing, Product, Sales, and Engineering leadership on positioning, packaging, and go-to-market strategy
Define competitive differentiation and package it into a value architecture aligned to executive outcomes
Develop messaging frameworks for Sales, Marketing, and Field SE teams
Maintain a coherent differentiated narrative across releases, use cases, and market shifts
Lead the product-side Agentic NetOps narrative, including AI application, customer interaction with agents, and platform value architecture
Connect agentic capabilities to measurable operational value and partner with Analyst Relations
Discover high-value use cases, build business cases, and lead naming, positioning, proof points, packaging, enablement, and launch sequencing
Refine product marketecture, including portfolio structure, naming, and packaging
Lead launch messaging, enablement assets, launch sequencing, and cross-functional alignment
Lead the sales toolkit, including pitch decks, discovery and qualification guides, ROI tools, and objection-handling materials
Partner with GTM Enablement on the enablement roadmap and direct the Senior Product Marketing Manager on solution-specific assets
Build an ongoing relationship with Product Management and provide a unified go-to-market perspective in roadmap planning
Incorporate pricing, ideal customer profile, competitive intelligence, and customer-voice insights into product feedback

Requirements

What you’ll need

8+ years in Product Marketing
At least 4 years leading platform or multi-product positioning in B2B enterprise software
Experience identifying and articulating genuine competitive differentiation
Experience launching and positioning a product portfolio
Experience bringing new use cases to market within an existing product
Experience leading a product marketecture redesign or significant repackaging effort
Ability to translate deeply technical capabilities into value stories for economic buyers and technical practitioners
Experience marketing to technical buyers and business buyers
Competitive awareness and ability to incorporate market insights into positioning
Experience building or leading a core sales enablement toolkit for a B2B software team
Experience managing, mentoring, or closely partnering with junior marketers
Analytical rigor in evaluating positioning effectiveness
Comfort with ambiguity and building a function
Bachelor's degree is listed as nice to have; MBA helpful but not required
Repetitive wrist, hand, and finger motion for computer use
Ability to sit for extended periods

Benefits

Comp & perks

Bonus
401k
Medical coverage
Dental coverage
Reasonable accommodation in the application process
Holistic, individual background reviews in support of hiring decisions