Nestle

Internship in Category Management, Brand Activation and Sales

Nestle

internship

Posted on:

Location Type: Office

Location: Frankfurt • Germany

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Job Level

Entry Level

About the role

  • Market analysis & insights: Analyze trade studies and market data to generate shopper insights and meaningful reports.
  • Evaluation of brand performance: Assess the performance of the BEBA brand in retail, including competitive benchmarking and analysis at category and new-product levels.
  • Strategy & recommendations: Translate market data into well-founded recommendations to develop the brand and product portfolio.
  • Sales & customer support: Assist with customer and new-product presentations.
  • Promotions & sales materials: Contribute to the conception and implementation of promotions.
  • Collaboration & projects: Work closely with internal teams such as marketing and with external agencies and service providers.

Requirements

  • Studies: Enrolled in Business Administration (BWL) or a comparable degree with a focus on marketing and/or sales, nutritional sciences, or currently in a gap year between bachelor’s and master’s studies.
  • Practical experience: Initial hands-on experience through internships or roles in sales, the consumer goods industry, or retail.
  • Interests: Strong interest in the German grocery retail sector.
  • Working style & skills: Strong analytical abilities, a team-oriented approach, and an independent, proactive working style.
  • Tools: Proficient in MS Office, particularly Excel and PowerPoint.
  • Languages: Excellent written and spoken German and English.
Benefits
  • Comprehensive support: You will be mentored by our experienced colleagues throughout your internship.
  • Part of a large network: Our regular intern meetups offer plenty of opportunity to exchange experiences with peers.
  • Continuous learning: Direct feedback and coaching allow you to develop professionally and personally.
  • Fair pay: We pay at least the minimum wage—exceeding legal requirements—for all mandatory and voluntary internships.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
market analysisbrand performance evaluationcompetitive benchmarkingdata analysissales presentationspromotions implementationreport generationproduct portfolio developmentcustomer supportinsights generation
Soft Skills
analytical abilitiesteam-oriented approachindependent working styleproactive working style