Nestig

Copywriter

• Craft the overarching campaign story for major launches and tentpole moments, ensuring cohesion across every channel;
• Bring new products to life — from naming to shaping the full product story across site and campaigns and ensure each product has a distinct perspective while reinforcing the larger Nestig narrative;
• Translate craftsmanship, materials, and technical features into warm, benefit-driven copy.
• Own product descriptions, homepage messaging, landing pages, and key category copy;
• Partner with Growth on A/B testing and site optimization to improve clarity and conversion;
• Apply performance insights to continuously strengthen messaging without compromising brand integrity.
• Work closely with Creative, Growth, Product Development, and CX to ensure messaging reflects real customer needs and questions across all Nestig channels: paid, lifecycle, and owned channels;
• Provide copy direction and feedback to our paid agency to ensure the performance creative aligns with Nestig’s voice and standards.
• Serve as a brand steward, maintaining consistency and brand voice across all channels;
• Help refine and evolve Nestig’s voice as the brand grows.

Senior Copywriter

Analyst

• Own and manage analysis of hard goods quality data and KPIs, leveraging business intelligence (BI) tools and internal systems to produce executive-ready reports and dashboards that monitor product quality, technical assistance indicators, and product and supplier performance trends;
• Provide clear, structured insights and analysis to support the Manager, Product Development, Hard Goods in supplier reviews, onsite execution, and quality-related decision-making;
• Evaluate the impact of product changes, quality interventions, and controlled shipment tests;
• Support lot traceability and inventory tracking to enable effective quality resolution and internal workflows, ensuring accurate linkage between customer shipments, inventory, and replacement parts;
• Serve as primary quality point of contact, ensuring clear and consistent communication of hard goods (HG) quality performance and initiatives with internal teams and suppliers;
• Own and maintain product technical documentation and quality records, ensuring accuracy and alignment as products, specifications, and processes evolve.

Senior Copywriter

Senior Quality Analyst