Brand Designer

Nectar Group

Brand Designer defining visual identity at Nectar Social, an AI-native social operating system startup. Collaborating directly with co-founders to shape branding and design processes.

Posted 7/22/2026full-timePalo Alto • California • 🇺🇸 United StatesMid-LevelSenior💰 $140,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in brand and visual design, with a strong focus on creating cohesive identities across various formats. Proficient in developing brand guidelines and executing design strategies that align with company growth and marketing initiatives.

Highest-signal resume keywords

Brand Design ExperienceVisual Identity DevelopmentFigma ProficiencyTypography and Layout SkillsB2B SaaS Design Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand DesignVisual DesignTypographyLayoutColor TheorySystems ThinkingCreative DirectionCampaign DesignBrand Guidelines DevelopmentPortfolio Development

Soft Skills

CuriosityCollaborationAdaptabilityCommunication

Tools & Technologies

FigmaMotion ToolsVideo Tools

Industry Keywords

Startup ExperienceAgency ExperienceB2B SaaSMartechSocial Platforms

About the role

Key responsibilities & impact

Define and evolve Nectar's visual identity (logo, typography, color, iconography, motion) into a system flexible enough to work across web, product, social, and print
Own brand execution across the website, landing pages, pitch decks, one-pagers, and sales collateral
Design social and campaign creative that captures Nectar's voice across launches, announcements, and always-on content
Build and document brand guidelines that can scale as the team and company grow
Partner closely with founders, marketing, and early product/engineering hires to keep brand and product experience consistent
Help shape and eventually grow the design team you're the first member of

Requirements

What you’ll need

4+ years of brand or visual design experience, ideally including startup or agency work spanning multiple brand touchpoints
A portfolio that demonstrates systems thinking, featuring cohesive identities that hold together across many formats, not just standalone pieces
Comfort setting direction with little existing process: you'll be writing the playbook, not just following one
Strong typography, layout, and color instincts; fluency in Figma (motion/video tools a plus)
Genuine curiosity about AI and how it's reshaping marketing, though no technical background is required
Nice to have: experience designing for B2B SaaS, martech, or social/community platforms

Benefits

Comp & perks

Competitive compensation and early equity
Health, vision, and dental benefits + 401(k) match
Clear career growth opportunities as the company scales
Free lunch in the heart of University Ave. in Palo Alto
Deep exposure to cutting-edge AI tooling and the opportunity to shape how brands use it
A collaborative, ambitious team defining a new category of AI-native marketing infrastructure