Nectar

Manager

• Manage and optimize Sponsored Products and Sponsored Display campaigns on Amazon to align with brand goals and drive performance.
• Prepare advertising performance reports and present key metrics during bi-weekly client calls, contributing to strategy discussions and informing decision-making.
• Support the execution of Amazon DSP campaigns by assisting with audience targeting, setup, and performance monitoring.
• Track daily and weekly advertising budgets to ensure campaigns stay on pace and within spend limits.
• Conduct keyword research and integrate findings into campaign builds to improve ad relevance and visibility.
• Collaborate with creative teams to ensure ad copy and visuals meet Amazon’s guidelines and resonate with target audiences.
• Monitor bid strategies and make data-informed adjustments to optimize for cost-efficiency and ad placement.
• Analyze campaign performance metrics (CTR, ROAS, ACOS) and provide actionable insights to improve results.
• Perform competitor research to identify trends and inform keyword and targeting strategies.
• Work cross-functionally with internal teams, including sales, marketing, and product to support broader advertising initiatives.
• Stay up to date on Amazon Advertising platform updates and apply best practices to ongoing campaigns.
• Create and deliver performance reports that summarize campaign outcomes, highlight key trends, and provide recommendations for optimizations.

Nectar

Advertising Manager – L2

Advertising Manager, Level 1