Nearform

Marketing

• Become “go-to” global expert for brand standards (both messaging and visual identity) at the Nearform corporate level and provide oversight to ensure brand identity adherence across global assets.
• Support a content strategy that reflects the voice and personality of Nearform (real, energised, human, and clear) in collaboration with the CMO and Brand/PR Agency, to help position Nearform as a go-to thought leader in the data & AI space
• Coordinate the end-to-end process to develop high-quality marketing content about Nearform, including our rapidly growing data & AI capabilities. This includes collaborating with stakeholders across the organization - including sales and technical leads - to uncover impactful stories and translate complex solutions into clear, engaging
• Execute launch programs by collaborating with our social media lead and regional marketing teams, while managing engagement measurement
• Manage day-to-day interactions with our Brand/PR Agency, on both Nearform's thought leadership as well as external communications
• Stay current on digital and AI-related industry trends, to help inform messaging and ensure alignment with timely market hooks.
• As part of our Global Marketing team, build strong relationships across the Nearform organization, including the regions, executive leadership team, people team, and delivery members.
• Stay aligned with these internal stakeholders on Nearform’s growth priorities, while gathering input and soliciting feedback for an iterative, collaborative approach to external content.
• Day-to-day collaboration with the Social Media Coordinator to ensure coordination of external communications channels, messaging, and measurement
• Oversee website project management - including iterative updates as well as backlog management to maintain a clear, user-focused digital experience.
• Use Sanity CMS to update and manage website content, ensuring consistency, freshness, and SEO optimization.
• Work with third-party teams and, as the team grows, manage a Website Lead on the design and development of initiatives to keep Nearform's website best-in-class. Channel your creativity through developing and testing new concepts that can elevate digital storytelling, e.g., through layout, imagery, and UX refinements.

Marketing Manager (Perm, US, Remote)