
Team Lead – Product Marketing
NavVis
full-time
Posted on:
Location Type: Hybrid
Location: Munich • 🇩🇪 Germany
Visit company websiteJob Level
Senior
Tech Stack
GoIoT
About the role
- Define and own the global Product Marketing strategy and roadmap, aligning with company objectives, product priorities, and GTM goals.
- Co-create and evolve differentiated messaging across our core verticals, articulating NavVis’ value, outcomes, and competitive edge.
- Develop best-in-class presentations, keynotes, and demo narratives that inspire product love and fuel market excitement.
- Partner cross-functionally with Sales, Customer Success, Product, Field and Events Marketing, Brand and Creative, and Marketing Operations to ensure consistent messaging, proof points, and value propositions across the customer journey.
- Define and track PMM impact metrics connecting storytelling, launches, and enablement to tangible business outcomes.
- Build a unified demo and keynote experience that empowers every presenter to confidently tell the NavVis story.
- Lead the creation of customer proof points, ROI models, and value frameworks that support land, expand, and renewal motions.
Requirements
- You are an exceptional storyteller with the ability to simplify complexity and inspire diverse audiences.
- You have 5-8 years of Product Marketing or GTM leadership experience in B2B tech or SaaS, ideally spanning both hardware and software.
- A proven track record of delivering world-class demos, presentations, and product launches that drive adoption and enthusiasm.
- Deep expertise in messaging, positioning, and end-to-end Go-to-Market orchestration.
- Strong cross-functional leadership skills with Product, Sales, Marketing, and Enablement teams.
- Experience translating complex capabilities into persona-based value across technical and executive stakeholders.
- Familiarity with geospatial, AEC, manufacturing, industrial IoT, or spatial computing is a strong advantage.
- Comfort presenting at customer events, tradeshows, or conferences.
- Fluent English is required; additional languages are an advantage.
Benefits
- 30 days of paid time off per year
- Affordable access to a vast network of fitness and wellness facilities through EGYM Wellpass subsidy
- Deutschlandticket subsidy to support sustainable travel using public transport
- Flexible working hours and a hybrid work setup, enabling you to plan your work around your life, and not your life around work!
- An attractive bike leasing model through JobRad, in line with our commitment towards sustainable mobility
- A competitive compensation package that values the skills and experience you bring
- Up to 4000 EUR employee referral bonus
- Financial support for local language classes to help you in your journey of integrating into the culture!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Product MarketingGo-to-Market strategymessagingpositioningpresentationsdemosROI modelsvalue frameworksimpact metricsstorytelling
Soft skills
cross-functional leadershipcommunicationinspirationsimplifying complexityaudience engagementcollaborationcustomer focuscreativityadaptabilitypresentation skills