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NatWest Group

SEO and GEO Experience Manager

NatWest Group

SEO and GEO Experience Manager supporting Retail teams with customer experiences. Involving search engine optimisation strategies and delivering analysis for growth targets.

Posted 7/17/2026full-timeEdinburgh • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in SEO and content optimization, leveraging data insights for strategic decision-making and experimentation. Engages effectively with stakeholders to enhance customer experiences and support project initiatives.

Highest-signal resume keywords
SEO ExperienceContent OptimizationData AnalysisKeyword ResearchExperimentation

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
SEOContent OptimizationData AnalysisKeyword ResearchPrompt Research
Soft Skills
Stakeholder EngagementCollaboration
Industry Keywords
Customer ExperienceGEO AnalysisSEO Strategy

About the role

Key responsibilities & impact
  • Support Retail journey teams in delivering excellent customer experiences
  • Provide market-leading search and GEO analysis and support
  • Actively contribute to the wider SEO and GEO strategy
  • Engage with stakeholders and support their projects

Requirements

What you’ll need
  • Experience in SEO and content optimisation
  • Comfortable using data and insights to identify opportunities
  • Strong focus on experimentation and testing
  • Advanced prompt and keyword research skills

Benefits

Comp & perks
  • Remote First 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score