Natera

Associate Director – Healthy Systems Marketing, Women's Health

Natera

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $168,200 - $210,200 per year

Job Level

Senior

About the role

  • Lead marketing strategy and execution for Natera's genetic tests and patient education tools.
  • Partner with Sales to influence multi-stakeholder sales cycles.
  • Develop portfolio-level and stakeholder-specific messaging.
  • Work with the Area Marketing team to build multi-channel campaigns.
  • Create pitch decks, business cases, and value frameworks tailored to health systems.
  • Collaborate with cross-functional teams to understand customer needs and inform offerings.
  • Conduct market research and analyze data on health-system drivers.

Requirements

  • B.A. or B.S. degree required; MBA/Advanced degree preferred.
  • Minimum 7 years of professional experience, ideally including:
  • Healthcare product marketing or enterprise marketing.
  • Healthcare management consulting (highly preferred).
  • Strategic account marketing.
  • Health-system engagement in life sciences, health tech, or diagnostics.
  • Experience marketing or selling at a national level to health systems, IDNs, academic medical centers preferred.
  • Familiarity with OB/GYN, maternal health, or genetic testing is a plus.
  • Formal educational background or clinical experience in genetic counseling or medical genetics is a plus.
Benefits
  • Comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents.
  • Free testing for employees and their immediate families.
  • Fertility care benefits.
  • Pregnancy and baby bonding leave.
  • 401k benefits.
  • Commuter benefits.
  • Generous employee referral program.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
healthcare product marketingenterprise marketingstrategic account marketingmarket researchdata analysismulti-channel campaignspitch deck creationbusiness case developmentvalue framework creationstakeholder messaging
Soft Skills
leadershipcollaborationcommunicationinfluencingcustomer needs assessmentstrategic thinkingcross-functional teamworkstakeholder engagementproblem-solvingadaptability
Certifications
B.A. or B.S. degreeMBA/Advanced degree