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Digital Marketing Specialist
Natech ∙ Financial SoftwareDigital Marketing Specialist enhancing digital presence for Natech Banking Solutions. Managing SEO, social media, and digital campaigns to drive engagement and lead generation.
About the role
Key responsibilities & impact- Manage and optimize the company website to ensure strong performance, user experience, and conversion rates
- Develop and execute SEO strategies to improve organic visibility and search rankings
- Support and implement initiatives to enhance visibility in AI-driven and generative search environments
- Plan, create, and manage social media content and publishing across platforms
- Monitor and optimize digital campaigns and inbound funnels to drive engagement and lead generation
- Analyze website, SEO, and social media performance using analytics tools and provide actionable insights
- Collaborate with internal teams to align digital content with product, brand, and campaign priorities
- Ensure consistency in digital presence, messaging, and brand voice across all channels
- Stay up to date with digital marketing trends, tools, and best practices
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, or a related field
- 3–5 years of experience in digital marketing or similar roles
- Experience in B2B, SaaS, or tech environments is preferred
- Strong understanding of SEO, website optimization, and social media management
- Experience with analytics tools (e.g. Google Analytics, Search Console)
- Familiarity with CMS platforms and basic technical SEO principles
- Understanding of performance marketing and inbound marketing concepts
- Experience with AI-driven search and digital trends
- Strong analytical skills with a data-driven mindset
- Excellent communication and collaboration skills
- Fluency in English (written and spoken)
- Ability to manage multiple projects and deadlines
- Attention to detail and a proactive, hands-on approach
Benefits
Comp & perks- Competitive remuneration package based on seniority.
- Stock Options Plan.
- Private Health and Life insurance fully sponsored by the company.
- Private Pension Scheme for the employee fully sponsored by the company.
- Meal allowance.
- Participation to the Company’s annual bonus scheme.
- Free Benefits according to the local labor law (e.g., social security, leave of absence).
- Participation in impactful international projects from both technological and business aspects.
- Work-life balance initiatives, including a hybrid/ remote model, time schedule flexibility, and support for healthy habits.
- Opportunities for professional and personal development through activities, training, events, conferences, both in Greece and abroad.
- Onboarding support from a dedicated Buddy.
- Diversity, Equality, Inclusion, Belonging
- We are an equal opportunity employer with a commitment of providing a work environment that respects the dignity and worth of everyone.
- We recognize and value the benefits and strengths that diversity brings to our employees, and we thrive in an environment that encourages respect and trust.
- We welcome and celebrate each unique characteristic a person holds (including, disability, gender identity or expression).
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOwebsite optimizationsocial media managementanalytics toolsperformance marketinginbound marketingAI-driven searchdigital marketingcontent creationconversion rate optimization
Soft Skills
analytical skillscommunication skillscollaboration skillsproject managementattention to detailproactive approachdata-driven mindset
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business