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Naked Wines

National Account Manager – B2B Wine Sales

Naked Wines

National Account Manager responsible for developing B2B wine sales strategies and partnerships in the US. Collaborating with leadership to meet corporate channel growth objectives while securing key accounts.

Posted 6/22/2026full-timeSonoma • California • 🇺🇸 United StatesSeniorLead💰 $71,000 per yearWebsite

About the role

Key responsibilities & impact
  • Cultivate B2B Partnerships: Proactively identify, engage, and secure high-volume corporate accounts, with a focus on major US retail groups, grocery chains, and regional wine shop networks.
  • Manage Complex Contracts: Pitch, negotiate, and finalize complex Private Label and Controlled Label wine agreements, ensuring win-win commercial terms for all parties.
  • Expand Market Reach: Maximize our portfolio placement across multiple channels by leveraging and growing a strong network of retail buyers, industry brokers, and travel retail accounts like airlines and cruise ships.
  • Capitalize on Global Trends: Partner with the VP of B2B to refine our private labeling value proposition, identifying market gaps and capturing high-margin international opportunities.
  • Collaborate Internally: Work seamlessly with internal Buying, Planning, Winemaking, and Procurement teams to ensure newly closed transactions are executed accurately and efficiently.
  • Manage Your Pipeline: Autonomously oversee your sales pipeline from cold outreach to final execution, maintaining high organizational standards to meet timelines.

Requirements

What you’ll need
  • 8+ years of extensive experience in B2B wine sales, with a primary focus on the US market and a verified, quantifiable track record of closing high-volume deals (California market experience is highly desired).
  • An active, gold-standard network of pre-existing contacts and established relationships with major wine buyers at corporate retail chains, supermarkets, and large-scale wine shops.
  • Commercial acumen, featuring solid knowledge of Private Labeling mechanics, with exposure to or a strong understanding of national distribution and import/export dynamics. Wine compliance understanding being a major plus.
  • A "hunter" mindset with a proven passion for sales negotiation and a history of independently driving complex deals across the finish line.
  • An entrepreneurial, self-starter attitude with the ability to navigate ambiguity and implement strategic solutions across different geographical markets.
  • Exceptional communication, presentation, and relationship-management skills, capable during category manager pitches.
  • Must be at least 21 years of age.
  • Skilled with MS office Suite (Word, Excel, PPT) and/or Google Workspaces.
  • Understanding of organizational goals, office procedures, policies and Employee Handbook
  • Proof of eligibility to work in the US.
  • Ability to analyze situations and implement solutions independently.
  • Ability to work cooperatively and establish and maintain effective work relationships while performing duties.
  • Ability to organize work to meet deadlines.

Benefits

Comp & perks
  • Health, Dental, and Vision Insurance – 90% employee coverage, 60% dependent coverage. Eligible from day 1.
  • Holiday allowance – 34 days of paid time off, including 20 days of accrued paid time off (PTO) and 12 paid company holidays. Paid time off also includes your Birthday, plus one additional day for volunteer efforts.
  • Retirement plan – 4% employer match. Eligible from day 1.
  • Wine allowance – $50 a month towards your Nakedwines.com account
  • Personal Pathways – Naked will pay up to $500 annually towards training on any topic you may be interested in pursuing (doesn't have to be work-related)
  • Company Share Plan

ATS Keywords

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Hard Skills & Tools
B2B salesPrivate Labelingsales negotiationcontract managementpipeline managementmarket analysisrelationship managementcommercial acumenimport/export dynamicswine compliance
Soft Skills
communicationpresentationrelationship-buildingorganizational skillsself-starterproblem-solvingnegotiationadaptabilityindependencecollaboration