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Sales-Ad Sales
n Human Resources & Management Systems [ nHRMS ]Senior IC sales lead focused on DTC and FMCG advertising, handling integrated content and brand partnerships. Achieving monthly revenue quotas and managing agency relationships in a remote role.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital media sales with a focus on DTC and FMCG markets, leveraging strong relationships with brand marketers and media agencies to drive revenue growth. Proficient in managing the full deal cycle and developing integrated media solutions across various formats.
Highest-signal resume keywords
Digital Media SalesDTC MarketingFMCG MarketingIntegrated Media SolutionsRevenue Quota Achievement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Integrated MediaContent PackagesInfluencer MarketingDisplay AdvertisingVideo AdvertisingNative AdvertisingProgrammatic AdvertisingProposal DevelopmentNegotiationRevenue Quota Management
Soft Skills
Relationship BuildingCommercial FluencyNegotiation SkillsPipeline ManagementQuick Ramp-Up Ability
Industry Keywords
DTCFMCGMedia AgenciesBrand MarketersAnnual Operating PlanRate CardsMulti-Channel ProgramsAgency PlanningBuying LeadsRevenue Growth
About the role
Key responsibilities & impact- We are hiring a senior IC sales lead to own and grow our DTC and FMCG advertising revenue.
- The role covers integrated content, custom IP, display, video, native, influencer, and SEO/GEO content packages.
- This is a quota-carrying role for someone with deep, active relationships across DTC and FMCG marketing leadership and media agencies.
Requirements
What you’ll need- 8–12 years in digital media sales, with deep recent experience selling to D2C and FMCG marketers
- Demonstrated track record of carrying and hitting a monthly/annual revenue quota of ₹3 Cr+
- A live contact book of brand marketers (Sr. Brand Manager and above) and agency planning/buying leads in DTC + FMCG
- Strong understanding of integrated media: content, influencer, display, video, native, programmatic, and emerging formats
- Commercial fluency: building proposals, pricing multi-channel programs, negotiating annual deals, structuring rate cards and AOP commitments
- Comfort owning the full deal cycle: prospecting → pitch → proposal → negotiation → close → renewal
- Ability to ramp quickly — pipeline visible end of Month 1, revenue from Month 2
Benefits
Comp & perks- Health insurance
- Paid time off
- Flexible work arrangements
- Professional development
- Bonuses