
Marketing Intelligence Analyst – f/m/d
Mytheresa
full-time
Posted on:
Location Type: Hybrid
Location: Barcelona • 🇪🇸 Spain
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
ETLPythonSQLTableau
About the role
- Analyze customer journey behavior and generate findings into online marketing campaigns
- Development and implementation of marketing attribution methodologies to accurately measure marketing channel contribution
- Build and maintain data models, dashboards and automated reports to measure performance across channels such as SEA, SEO, Affiliate, Email, Performance Display
- Partner with the data engineering team to improve data pipelines and ensure seamless integration of new data sources
- Ensure accuracy, consistency, and reliability of data
- Continuous optimization, monitoring, and quality checkups of already existing processes and daily business
Requirements
- Master’s degree in (business) informatics, mathematics, data science, economics/business administration, or another relevant field
- 3 years+ work experience within a Marketing Analytical role, ideally within an e-commerce environment
- Proven expertise in handling large datasets, attribution modeling, and deriving business-critical insights
- Advanced proficiency in SQL and Python and with ETL workflows
- Good knowledge of reporting tools e.g. Tableau/Power BI
- Strategic thinker with strong business acumen and the ability to connect data to broader commercial objectives
- Result driven and high standards in quality and precision
- You are a passionate, committed team player with a high degree of personal initiative
- Fluent in Business English.
Benefits
- Up to 32 days of holiday, depending on the length of service, starting with 28 days (excluding public holidays and weekends)
- Mobile office with up to 20% of your total contracted hours (job and position permitting)
- 10 days/year of mobile office abroad in EU-countries (job and position permitting)
- Language & e-learning courses
- Staff discount of up to 30%
- Flexible remuneration benefits (ticket restaurant, ticket transport and ticket child care (guardería))
- Discounted membership for selected sports platforms & gyms
- Private health insurance
- Access to LinkedIn Learning
- Individual support on mental health & well-being
- Social Day
- Employee Share Purchase Plan
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SQLPythonETL workflowsattribution modelingdata analysisdata modelingdashboard developmentreportingmarketing analyticsperformance measurement
Soft skills
strategic thinkingbusiness acumenteam playerpersonal initiativeresult drivenquality standardscommunicationproblem solvinganalytical thinkingattention to detail