Myriad Genetics

Senior VP, Global Marketing

Myriad Genetics

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $300,800 - $376,000 per year

Job Level

Senior

About the role

  • Own Myriad’s global marketing vision and strategy, aligning brand, portfolio, and go-to-market priorities to enterprise growth objectives.
  • Drive downstream commercial marketing across all franchises, ensuring differentiated positioning, demand generation, and measurable revenue impact.
  • Partner with Product, Sales, and Medical leaders to translate innovation into compelling market narratives that resonate with clinicians, payers, and health systems.
  • Establish clear KPIs tied to pipeline creation, adoption, brand health, and commercial performance.
  • Serve as Myriad’s chief brand steward, responsible for brand architecture, messaging consistency, and reputation management globally.
  • Lead corporate communications, including external communications, executive messaging, thought leadership, media relations, crisis communications, and internal communications alignment.
  • Shape and articulate Myriad’s enterprise story—who we are, where we are going, and why it matters—to external and internal audiences.
  • Partner closely with Investor Relations, Legal, and the ELT on sensitive communications and high-visibility moments.
  • Build, lead, and inspire a high-performing global organization, including senior leaders across:
  • Oncology Marketing
  • Women’s Health Marketing
  • Mental Health Marketing
  • Digital Marketing & Demand Generation
  • Brand & Creative
  • Corporate & Internal Communications
  • Elevate marketing and communications capabilities through modern operating models, data-driven decision-making, and best-in-class talent.
  • Act as a trusted advisor to the ELT, bringing an external perspective on market trends, competitive dynamics, and brand risk/opportunity.
  • Champion modern, AI-enabled marketing capabilities, including personalization, lifecycle marketing, and omnichannel engagement.
  • Leverage data, analytics, and customer insights to continuously optimize messaging, channel mix, and ROI.
  • Ensure Myriad’s digital presence reflects a contemporary, credible, and differentiated leader in precision medicine.

Requirements

  • Bachelor’s degree or equivalent education and experience required.
  • 15+ years of progressive leadership experience in marketing, brand, and/or communications within healthcare, life sciences, diagnostics, biotech, or a highly regulated industry.
  • Proven success leading enterprise-scale marketing and communications organizations, with accountability for business outcomes—not just activity.
  • Demonstrated ability to operate at the C-suite and Board level, with strong executive presence and judgment.
  • Track record of building trusted cross-functional partnerships across commercial, medical, R&D, legal, and finance teams.
  • Strongly Preferred Qualifications:
  • Experience in oncology, diagnostics, or precision medicine.
  • Prior responsibility for corporate communications, brand reputation, or executive messaging.
  • Experience scaling organizations through transformation, portfolio expansion, or major product launches.
  • Global experience managing complex, matrixed teams.
Benefits
  • We prohibit discrimination and harassment on the basis of any protected characteristic, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law.
  • In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.
  • If you need assistance submitting your application due to a disability, you can request an accommodation by contacting recruiting@myriad.com.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing strategydemand generationKPI establishmentbrand architecturecorporate communicationsexecutive messagingthought leadershipdata-driven decision-makingAI-enabled marketinglifecycle marketing
Soft skills
leadershipcommunicationcross-functional collaborationexecutive presencejudgmentinspirationtrusted advisorstorytellingstrategic thinkingrelationship building