Senior Influencer Marketing Specialist
MyFitnessPal
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $80,000 - $100,000 per year
Job Level
Senior
About the role
- Build and maintain relationships with influencers, content creators, and talent partners
- Identify and recruit influencers that align with brand goals and audience segments
- Lead outreach, negotiation, contracting, and deal management for influencer collaborations
- Coordinate briefing, content approvals, and deliverables across internal teams and creators
- Manage influencer calendars, contracts, and payment workflows
- Track and report on KPI performance (reach, engagement, conversion, ROI) for all influencer initiatives
- Collaborate with Paid Social, Creative, and Analytics teams to amplify content performance
- Manage freelancers, agency partners, and creator networks supporting campaign execution
- Monitor industry trends, competitive activity, and emerging platforms to inform strategy
Requirements
- 4+ years of experience in influencer marketing, creator partnerships, or related digital marketing roles
- Proven success in managing end-to-end influencer campaigns and partnerships
- Strong negotiation, communication, and project management skills
- Comfort with data and reporting — ability to translate metrics into insights and recommendations
- Experience with influencer and social analytics preferred
- Strong organizational skills and ability to manage multiple campaigns simultaneously
Benefits
- healthcare
- parental planning
- mental health benefits
- annual performance bonus
- 401(k) plan and match
- responsible time off
- monthly wellness and technology allowances
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
influencer marketingdigital marketingcampaign managementdata analysissocial analyticsKPI performance trackingcontract negotiationproject management
Soft skills
communicationnegotiationorganizational skillsrelationship buildingcollaborationinsight translation